Technical Support Workshop for Participating Nonprofits
Agenda Information from Kimbia Nonprofit Resource Toolkit Event Planning “Housekeeping”
Our Vision The Community Give - MAY 6 th What’s Your Passion? Click and Give
Kimbia
Resource Toolkit 1. Introduction 2. Why Participate? Explaining the Value to Stakeholders 3. Strategy and Planning 4. What to Do and When to Do It 5. Marketing/Outreach Templates and Samples 6. Bonus Materials 7. Appendices
What To Do and When To Do It Now… Education and awareness. Involve your social network in spreading the word to their social networks. Reach out to potential contributors in your cause. Send a countdown eblast. Update your homepage promotion. Share each other’s promotional activities (share, like, retweet, pin, comment) to improve visibility.
What To Do and When To Do It Two weeks out… Bring out the creativity. Coordinate communications and keep a conversation going. Invite sharing. Ask questions that encourage comments.
What To Do and When To Do It May 6 Share hourly posts on event progress. Promote the event and giving form on your homepage. Share each other’s media stories and giving day milestones on your site and social profiles. Promote contests, prizes and opportunities.
What To Do and When To Do It May 6 We don’t advise staying up all night You’ll probably want to make an early start of it though! Plan and prepare to be responsive to your donors: Thank as soon as possible. Keep an eye on pre-scheduled s, etc. so you don’t ask people who already gave!
Planning and Preparation “Housekeeping” The Community Foundation’s year-round website and home of the Resource Page for Nonprofits Home of The Community Give event. Where all the magic happens! Also where you register to participate. “URL to NPO Profile” You receive this link in an when you register your nonprofit. Use the same link to edit your profile. Your special link to the profile/personal donation page for your organization. You want to share this with your supporters! A shorter version of your special link to the profile/personal donation page. (From Lisa) You will get a link like this one that you can use to watch donations coming in during The Community Give
Planning and Preparation “Housekeeping” Updated Video link on Resource page, soon to be on YouTube. “Matching Funds Available.” Upcoming workshop TBD. Weekly update s. More radio, television, print media to come! APRIL 11 th is the DEADLINE to make changes to your profile
Questions?