A Partnership for Great Futures

This is the place where kids belong because kids need safe places safe places need great mentors. This is the place where kids achieve because every kid should graduate we shouldn’t rest until every kid does. This is the place where lives are saved because one person can save a life one life can change a community. This is the place where Great Futures Start because every kid deserves a great future and their future starts with you.

Today’s Youth are Tomorrow’s ________. Juvenile violence peaks between the hours of 3 – 8 PM, when kids & teens are out of school and often unsupervised. One in three kids fails to graduate each year. One in two African American and Hispanic kids does not graduate each year. Lower education is strongly correlated to unhealthy lifestyles, including smoking, obesity, unemployment, crime & drug use.

Unique Selling Proposition: Boys & Girls Clubs are the leaders in providing daily access to a safe place, caring mentors and high impact programs during the critical out-of-school hours for youth most in need Our Role

Our Points of Difference

Our Vision EDUCATION PATHWAY Academic Success FITNESS PATHWAY Healthy Lifestyles SERVICE PATHWAY Character & Citizenship Graduate prepared for college, trade school, military, employment Graduate prepared making healthy choices and a lifetime commitment to fitness Graduate prepared to be active in the community, registered to vote and with strong character Vision 2020: Provide a world-class Club Experience that ensures success is within reach of every young person who walks through our doors, with all members on track to graduate from high school with a plan for the future, demonstrating good character and citizenship, and living a healthy lifestyle.

Issue Areas ACADEMIC SUCCESS HEALTHY LIFESTYLES CHARACTER & CITIZENSHIP Homework Help Tutoring STEM The Arts Literacy College Prep Career Prep Dropout Prevention Sports & Fair Play Healthy Eating Cooking Teamwork Physically Active Play & Recreation Drug Prevention Healthy Relationships Volunteering Civic Leadership Character Building Mentoring Self-Esteem Service Learning Community Involvement

Influential third parties endorse us. Leading nonprofits partner with us. 80% of Supporters are Strongly Favorable of BGCA’s Cause 94% Brand Awareness Consumers know us.

Audiences Youth Majority of youth Tweens & Teens 46% 6-10yo 20% 11-12yo 29% 13+yo Alumni million alumni base, majority male Strong ties to brand Source: The Harris Survey of Boys & Girls Club Alumni Moms & Families View Club as an extension of the family Consumer Mom has high affinity for brand Staff & Volunteers Nearly 300,000 staff & volunteers Males Alumni, staff, volunteers, supporters

Dedicated Partners

Community Collaborations BGCA and local Clubs collaborate with a host of other community organizations to provide services to youth. 4-H Ad Council for Healthy Children Big Brothers Big Sisters of America Boys Scouts of America Easter Seals Girl Scouts of the USA Girls Inc. IFIC (International Food Information Council) Junior Achievement Kids Included Together (KIT) National Collaboration for Youth National Police Athletic Association National Recreation & Parks Association Save the Children United States Olympic Committee

High-Profile Advocates

BGCA Assets 25+ celebrity alumni/supporters Various industries 94% awareness rate Top 10 nonprofit brand Resonates with consumers 100+ years old BGC Week/March-April Back-to-School Rallies/Aug. Day for Kids/Sept CRM push periods Advocacy Events Internal Conferences Nearly 4,000 Club locations Nearly 4 million youth served Nearly 300,000 staff/volunteers Estimated million alumni 250,000 visits/monthly 40,000 subscribers Facebook: 71,000+ Likers Twitter: 7,300 followers YouTube: 330,000 views Established programs Proven reach/impact Dedicated PR & acct mger Full-service creative & editorial dept

The Power of Triple Play Every day, youth and teens at participating Boys & Girls Clubs are actively focusing on improving their overall health and wellness through Triple Play’s three program components: Mind Body Soul

The Power of Triple Play BGCA is engaged in a two-year longitudinal study. The study’s methodology includes random assignment of 20 Clubs as treatment sites and 10 Clubs as control sites. Results indicate: Triple Play Clubs have increased levels of physical activity. Members report a significant increase in consumption of fruits, vegetables, lean meats and cheeses in Clubs. Youth experience high quality supportive relationships with peers and adults at the Club. Levels of self efficacy grew in Triple Play Clubs. Members report a greater sense of control of their life.

Triple Play Named a Program that Works The Promising Practices Network (PPN) offers: Research-based information to validate the effectiveness of programs that serve children and families Often referred to as a “model program” or "best practices" site. Run by the RAND Corporation, a national think tank comprised of more than 150 researchers and consultants who specialize in child health, juvenile justice, education, child care, labor and demographics.

Discussion