Social Photo Tips & Tricks How to snap pix like a pro #FAphotopro.

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Presentation transcript:

Social Photo Tips & Tricks How to snap pix like a pro #FAphotopro

MEET ANDREA GENEVIEVE By Day I’m a Social Media & Business Strategist By Night I’m a blogger, podcaster, tech nerd & maker. Also, I run two Etsy shops. I SEW! In Between I... Am a mom! Drink & eat yummy Austin food Spend time exploring outdoors web: | 1 Andrea Genevieve Your Savvy Social Media

AGENDA 2 What you’re going to learn. TOOL & RESOURCES WHY PHOTOS MATTER EQUIPMENTFUN STUFF web: | Andrea Genevieve

3 web: | Andrea Genevieve A PICTURE TELLS 1000 WORDS... SHOW YOUR STORY ●What resonates with audiences in your industry? Ex: Restaurants post close up of food. Retailers post flatlays ●Set up your shot. Think about composition ●Use graphic design tools ●Behind the scenes ●Day-in-the-life ●Lifestyle

PINTEREST ●Monday – Fitness ●Tuesday – Technology ●Wednesday – Inspirational quotes ●Thursday – Fashion ●Friday – Humor ●Saturday – Travel ●Sunday – Food and craft ideas CAPITALIZE ON TRENDS CULTURAL HASHTAGS #TBT #FollowFriday #WIDN #nomnom #motivationalmonday BRANDED HASHTAGS ●#TheSweatLife ●#WellTraveled

TIPS & TRICKS BECOME A PHOTO PRO Remember, Instagram is SQUARE! Facebook is a RECTANGLE! Think of subjects in a grid. Tips for great photos: Use natural light Get CLOSER Find angles Focus on one thing Simple is better Fill the frame * COMPOSITION web: | Andrea Genevieve Use Diagonals Be aware of empty space Let the photo tell a story Rule of thirds Test the edge Capture, then crop

4 web: | Andrea Genevieve EQUIP YOURSELF THINGS YOU MAY NEED ●Natural Light ●High resolution camera ●iPhone ●Tripod ●Portable lighting ●Light reflector ●Backdrops ●Props ●Backgrounds ●A steady hand! Image from: southerncurlsandpearls.com

5 web: | Andrea Genevieve PHOTO TOOLS APPS A Beautiful Mess Diptic Picstitch Flipgram Over FontCandy Repost app Instatag Afterlight Wordswag APPS

GROW YOUR AUDIENCE #####HASHTAGS Adding a hashtag to your updates expands your photo reach On Instagram, the more the better 30 is the limit use Hashtagify.me to find relevant tags INTEGRATION Don’t think of photos as a silo, include it in ALL other marketing initiative. CONTESTS & GIVEAWAYS Partner with like-minded businesses web: | Andrea Genevieve

6 web: | Andrea Genevieve LEARN MORE ● Iphone Photography School ● Social Media Examiner ● Take a class Check the Android market or iTunes for more photography apps. Or ask your network! <<TIP: This Tumblr account reviews new photo apps almost daily: RESOURCES

YOUR MISSION SCAVENGER HUNT Now it’s time to put your quickly learned knowledge to the test. We’re going to have a mini Instameet! RULES: Each person must take all photos and capture the theme listed. Use the hashtag to categorize your photo. Be crafty and include at least 3 other hashtags tag those in the photo. Bonus points for sharing to a social network! THEME: WORK Workspace #WIDN NewConnections (tag new friends!) * TIME LIMIT: 5 MIN HASHTAG: #FAphotopro web: | Andrea Genevieve

THANKS! Questions? Let’s connect.

CONTACT INFO * PHONE: WEBSITE: andreagenevieve.com FACEBOOK: facebook.com/AndreaGenevieveMichnik CONNECT Have more questions or want to learn more? Connect with me! LINKEDIN: linkedin.com/in/AndreaGenevieveMichnik INSTAGRAM: instagram/andreagenevieve Because I know you’re going to have questions later. web: | Andrea Genevieve