LOBBYIST PERSPECTIVE SUE CLARK, RN,LOBBYIST CONSULTING4BIZ.INC PASSING LEGISLATION: LOBBYIST PERSPECTIVE SUE CLARK, RN,LOBBYIST CONSULTING4BIZ.INC
Environmental Scanning Means Key parts of environmental scan: Timing Relationships Resources GATHERING AND ANALYZING : EVENTS TRENDS RELATONSHIPS RESOURCES
CONNECTING TO THE REALITY OF THE WORLD AROUND YOU! EXTERNAL INTERNAL Have to measure both influences on whether to move forward are to stop
MONITORING the Power Base Do you or your organization have recognition in the legislature? Which party dominates the legislative branch? Who typically advocates for nursing issues? Who is on the licensure committees? Will the Governor sign if a favorable bill is passed by the legislature? Democratic: does it help or hurt APN policy? Election year: legislators do not want to vote on tough issues, and especially not take a vote between doctors and nurses. Economic trends: do APNs really provide care at a reduced cost? Are physicians and hospitals abiding by the law? ID with legislature? Do you know? Why not? Been to the capitol to spend a day?
RELATIONSHIPS NURSING ORGANZATIONS WITHIN THE STATE PHYSICIAN GROUPS EMPLOYERS COALITION GROUPS CONSUMERS HOSPITAL ORGANIZATIONS Just read
RELEVANCY IOM REPORT CONSUMERS MEDIA COMPETING NURSING POLICY PROPOSALS PUBLIC AWARENESS (RETAIL CLINICS) Competing policy: budget…election…med mal Media: any media coverage about APNs?. Is there a growing need for APNs? HEALTH CARE REFORM WHAT’S HAPPENING IN YOUR STATE?
Determine Method of Communication Develop the Advocacy Habit Know What You Want Do the Research Develop the Message Determine Method of Communication Develop the Advocacy Habit
Know your legislators. The Research www.consulting4biz.com
The Message Grassroots Wins…ALWAYS! Educate The Ask Message Development The Message Grassroots Wins…ALWAYS!
Putting it all together Grassroots wins…ALWAYS!
I would like to discuss…in your district. I am a constituent Know your interest in… I would like to discuss…in your district. I am a constituent This is important to me because… I would like you to… This (issue) will benefit… Closing statement
The Tough Questions Quality Supervision Education
Method of Communication Personal visit wins…..hands down! Personal letters Telephone call Fax Email
THE ADVOCACY HABIT DO NOT “PARACHUTE IN” AND EXPECT TO WIN. PASSING LEGISLATION REQUIRES: COMMITMENT CONTINUOUS CONTACT COURAGE
Even if you are on the right track, you will get run over if you just sit there! Will Rogers