218F First Class Club Coach1 Sponsors, Mentors and Coaches… oh my!

218F First Class Club Coach2 Sponsor: A Toastmaster willing to share time and talents to help a new club form, organize and charter. Mentor: Experienced member who (usually) joins a newly chartered club and provides support and guidance for 6 months to a year after the club is chartered. Coach: Appointed by the District Governor to a club with 12 or fewer paid members. Coaches are Toastmasters who are not members of the struggling club and are not currently familiar with the club or its members.

218F First Class Club Coach3 Sponsor: A Toastmaster willing to share time and talents to help a new club form, organize and charter.

218F First Class Club Coach4 Why be a Sponsor?  Share benefits of Toastmasters with others  Expand leadership skills  Develop project-management proficiency  Expand your marketing expertise  Gain credit toward your ALS award

218F First Class Club Coach5 Sponsor Duties  Organize the new club  Set up regular club meetings  Complete paperwork  Plan the charter presentation to request a free New Club Information Kit.

218F First Class Club Coach6 New Club Support Team  Two sponsors  Two mentors  Lt. Gov. Marketing  District Governor

218F First Class Club Coach7 Identify Your Target (corporate clubs)  Company size, location, revenue and industry  Names of key contacts/decision- makers within the organization  Company strategies, key initiatives, priorities, focus and mission  Recent news articles pertaining to the company

218F First Class Club Coach8 The Demo Meeting  Experienced Toastmasters  Pique prospects’ interest  Consider audience perspective

218F First Class Club Coach9 After the Demo  Explain dues and fees  Conduct Q&A  Complete Application to Organize

218F First Class Club Coach10 When forming a Community Club…  Publicity is key!!!: –Plan a demonstration meeting –Use media to publicize the meeting –Contact chamber of commerce –Use posters –Target specialized groups

218F First Class Club Coach11 Feed Their Enthusiasm  Announce next meeting date / time / place  Select temporary officers  Collect attendees’ contact information  Collect fees from those who are joining  Collect the charter fee

218F First Class Club Coach12 Celebrate club’s charter with effective PR  Work with District Public Relations Officer (PRO) Scott Watkins,  Social Media and Club Web site  Local media announcement –Follow-up –Send a photo

218F First Class Club Coach13 Mentor: Experienced member who (usually) joins a newly chartered club and provides support and guidance for 6 months to a year after the club is chartered.

218F First Class Club Coach14 Why be a New Club Mentor?  share your expertise  develop your capacity to translate values and strategies into productive actions  prove yourself as a valuable leader  invest in the future of Toastmasters  obtain fresh perspectives  build teamwork skills  expose yourself to new situations in which to apply your skills  earn credit toward the ALS award

218F First Class Club Coach15 Your Duties Include  Ensure the club is strong and fully functional  Confirm that officers understand their duties and have the tools they need to perform them  Foster a culture of membership- building within the club  Explain TI’s educational program  Explain the Club Success Plan (CSP) Distinguished Club Program (DCP)

218F First Class Club Coach16 Help develop the club’s “Membership Muscle”  Foster a membership-building culture  Encourage membership contests  Teach them to create customized promotional strategies

218F First Class Club Coach17 Know Requirements for Club Success Plan (CSP)  Communication Track Awards  Leadership Track Awards  DCP Recognition Download the manual at: dcpmanual

218F First Class Club Coach18 Coach: Appointed by the District Governor to a club with 12 or fewer paid members. Coaches are Toastmasters who are not members of the struggling club and are not currently familiar with the club or its members.

218F First Class Club Coach19 Why be a Club Coach?  develop team-building skills  expand leadership know-how  increase proficiency as a facilitator and negotiator  develop diplomatic dexterity  share expertise  invest in the future of Toastmasters  earn credit toward ALS

218F First Class Club Coach20 Tips for Club Coaches  Actively participate in meetings  Have club evaluate itself/Facilitate discussion  Use the Club Coach Troubleshooting Guide  Help members develop a membership- building culture  Encourage membership contests  Remain positive  Recognize achievements  Don’t clone other clubs

218F First Class Club Coach21 “As a member of a club, participating in speeches, evaluations and all other duties is what it is all about. As a coach, you are put in a situation where you have to observe all the activities and provide encouragement and helpful suggestions at all levels. It gives insight into just what it takes to make a good club. It is a rewarding experience when you are able to see the progress, however small it is.” ~Ed Kidd, ACB, CL