Most Innovative Campaign Entry Form Category for Entry : Agency Name : Media Planner/Team: Creative Team : Client Name: Product: Campaign Name: Date Campaign Ran: Format/Formats Used :

Most Innovative Campaign Everybody loves innovation. As more and more advertisers are making the most of the latest technologies and production techniques to create outstanding innovative advertising the OMA wants to reward agencies and clients for making bold decisions. In this case innovation can be for creative execution, use of technology, innovative media planning or a mixture of all. In 2010 a special build for Honda brought together several technologies including SMS, Bluetooth and Light & Sound to with a 3D format to create Push & Pull marketing communications with their target audience. There will be one winner and one runner in this category.

Tell us in 500 word or less about the Innovation, creativity and or technology utilised in this Campaign. Feel free to send us a video of your campaign. …

Images Images must be inserted into this Powerpoint document in jpeg format RGB at a maximum size of 1200 pixels wide or 1200 pixels high at 300dpi. The maximum size of Powerpoint document must be less than 8mb.

Images Images must be inserted into this Powerpoint document in jpeg format RGB at a maximum size of 1200 pixels wide or 1200 pixels high at 300dpi. The maximum size of Powerpoint document must be less than 8mb.

Images Images must be inserted into this Powerpoint document in jpeg format RGB at a maximum size of 1200 pixels wide or 1200 pixels high at 300dpi. The maximum size of Powerpoint document must be less than 8mb.