ADFIT Mylon Co., Ltd..

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Presentation transcript:

ADFIT Mylon Co., Ltd.

2010 2011 2012 2013 SMART PHONE USERS ADFIT Growth of smart phone users in Thailand >18M 14M 10M 5M 2010 2011 2012 2013 Phone : 02 168 7550 Email : info@adfitasia.com ADFIT Mylon Co., Ltd. ยุคนี้มองไปทางไหนก็เห็นผู้คนก้มหน้าก้มตากดโทรศัพท์มือถือ ทั้งบนโต๊ะอาหาร บนท้องถนน แม้กระทั่งบนรถไฟฟ้า พ.ศ.2556 ผู้ใช้อินเตอร์เน็ต 18,312,405 คน ผู้ใช้โทรศัพท์มือถือ 46,401,040 คน กสทช. เผยผลการสำรวจคนไทยใช้งานมือถือสูงถึง 93.5% เล่นอินเตอร์เน็ตบนโมบายล์เพิ่มขึ้นในรอบ 2 ปีเกือบเท่าตัว โดยเติบโตสูงขึ้น 31.9% จาก 18.4% ทั้งนี้ ศูนย์วิจัยกสิกรไทย ประเมินว่า ในปี 2556 ที่ผ่านมา ผู้บริโภคไทยใช้อินเทอร์เน็ตผ่านอุปกรณ์เคลื่อนที่ประมาณ 16.2 ล้านคน ซึ่งคิดเป็นสัดส่วนไม่ต่ำกว่าร้อยละ 62.0 ของผู้ใช้อินเทอร์เน็ตทั้งหมดของไทย และคาดว่าจะมีแนวโน้มเพิ่มสูงขึ้นอย่างต่อเนื่อง ผลสำรวจล่าสุดของสำนักงานพัฒนาธุรกรรมทางอิเล็กทรอนิกส์ (องค์การมหาชน) หรือ สพธอ. ภายใต้กระทรวงเทคโนโลยีสารสนเทศและการสื่อสาร หรือ ไอซีที พบว่าปัจจุบันคนไทยใช้อินเทอร์เน็ตเฉลี่ยสัปดาห์ละ 32 ชั่วโมง หรือเฉลี่ยวันละ 4.6 ชั่วโมง เพิ่มขึ้นจาก 12 ปี ที่แล้วถึง 76%ผลสำรวจยังพบว่า คนไทยท่องโลกอินเทอร์เน็ต ผ่านอุปกรณ์เคลื่อนที่ อย่างสมาร์ทโฟนมากที่สุดถึง 69.5% รองลงมาคือ โน้ตบุ๊ก 67.9% และแท็บเลต 35.3% เพียงเท่านี้ก็พิสูจน์ได้แล้วว่า คนไทยติดเน็ต ติดแอพมากแค่ไหน!! http://www.thairath.co.th/content/364122

MOBILE MARKET OVERVIEW Smart phone facts in Thailand 132% 62% 49% Mobile Subscribers There are 90 Million mobile subscribers in Thailand. Mobile penetration rate is 132% (2013) Mobile Internet Users 62% of Thai internet users (16.2M) use a mobile device to access the web and has a tendency to grow continuously Time Spent on Mobile Time spent on the internet via mobile phones accounted for 49% of all media use, edging out time spent watching TV at 36%. Phone : 02 168 7550 Email : info@adfitasia.com ADFIT Mylon Co., Ltd.

AD SPENDING IN THAILAND % Changes by Media 3.6% 22.6% 8.2% 55.1% TV Transit In-Store Internet -3.2% -17.7% -2.6% -8.4% Newspaper Cinema Magazine Outdoor Phone : 02 168 7550 Email : info@adfitasia.com ADFIT Mylon Co., Ltd.

ABOUT ADFIT Mylon Co., Ltd.

WHAT IS ADFIT ADFIT Fast growing iOS and Android reward application What is ADFIT application? ADFIT is a smartphone reward application operates under iOS and Android platform. ADFIT allows advertisers to reach ADFIT application users who is continuously looking for new campaigns or promotional offers. If you are an advertiser seeking to promote campaigns or increase brand awareness, ADFIT can offer cost effective solutions for your benefit. Phone : 02 168 7550 Email : info@adfitasia.com ADFIT Mylon Co., Ltd.

OUR APPROACH Mylon Co., Ltd.

VIDEO CLIP PROMOTION ADFIT Smart phone application + video clip = golden result What is video promotion? VIDEO + Quiz Model: A ‘video’ worth a thousand words! ADFIT provides a platform to promote advertisers’ promotional video clip. User is required to answer a simple quiz related to the video at the end to be rewarded. Phone : 02 168 7550 Email : info@adfitasia.com ADFIT Mylon Co., Ltd.

VIDEO PROMOTION STRUCTURE How advertisement reach the users Advertisement will appear on the wall Promotion video starts to play (30sec ~ 90sec) Quiz starts which enhance your brand awareness Your advertisement is successfully delivered Phone : 02 168 7550 Email : info@adfitasia.com ADFIT Mylon Co., Ltd.

CASE STUDY (JTB) ADFIT Watch on Youtube Phone : 02 168 7550 Email : info@adfitasia.com ADFIT Mylon Co., Ltd.

CASE STUDY (MAXIM Contact lens) Watch on Youtube Phone : 02 168 7550 Email : info@adfitasia.com ADFIT Mylon Co., Ltd.

COSTING Mylon Co., Ltd.

COSTING METHOD ADFIT ADFIT provides a cost effective solution We are very flexible on payment conditions and terms in order to provide the best solution for each businesses. Please contact our friendly member to discuss what suits best for you business. SAMPLE COSTING: (if you don’t have video) SAMPLE COSTING: (if you have video) Video production (inc. branding, casting, shooting) 3000 baht Video production (inc. branding, casting, shooting) 0 baht Cost per view 6 baht Cost per view 6 baht If 3000 users viewed the video If 3000 users viewed the video 2000 baht + 6 baht * 3000 views = 20,000 baht 6 baht * 3000 views = 18,000 baht Phone : 02 168 7550 Email : info@adfitasia.com ADFIT Mylon Co., Ltd.

CONTACT ADFIT Mylon Co., Ltd.

ADFIT CONTACT US ADFIT Please contact us regarding the promotion Company Address Mylon Co., Ltd. 10/167 (20A02C) The Trendy Building Sukhumvit Soi 13, Klongtoei-Nua, Wattana, Bangkok 10110 Thailand ADFIT Phone : 02-168-7249 Email : info@adfitasia.com Website : www.adfitasia.com Phone : 02 168 7550 Email : info@adfitasia.com ADFIT Mylon Co., Ltd.

THANK YOU Mylon Co., Ltd.