International Business Edition Created by Educational Technology Network. www.edtechnetwork.com 2009

30 60 90 120 150 Social Responsibility & NGOs Marketing Logistics (CH 6) Marketing (CH 7) Logistics (CH 8) Canada & International Business (CH 9) International Business Trends (CH 10) 30 60 90 120 150

Social Responsibility & NGOs 30 Corporate social responsibility can take many forms. Explain 2 ways in which a company demonstrates that it is socially responsibile.

Social Responsibility & NGOs 30 Making charitable donations Treating employees ethically Being environmentally conscious Ensuring safe working environments Sponsoring local sports teams Creating and promoting diverse workplaces

Social Responsibility & NGOs 60 Companies gain many advantages by demonstrating corporate social responsibility. Despite the gains, critics question the use of CSR and outline problems associated with it. Explain 2 advantages & 2 criticisms of CSR.

Social Responsibility & NGOs 60 Benefits of CSR Can be used as a marketing tool Dissuades governments from implementing regulations that could interfere with business Helps companies attract and retain excellent employees Criticisms of CSR Costs money, detracts from profits Uses employees’ time and energy Can distract customers from problems a company creates A company may act ethically in one country, but not in another

Social Responsibility & NGOs 90 Business decision makers apply a test to solve ethical dilemmas by asking themselves the following question: “How would we feel if everyone knew about the decision we made?” What is the name of this test?

Social Responsibility & NGOs 90 Test of Disclosure

Social Responsibility & NGOs 120 Sweatshops exist in underdeveloped and developing countries where employees work in unsafe environments, are treated unfairly, and have no chance to address these conditions. Explain 2 reasons that cause this global problem.

Social Responsibility & NGOs 120 Global competitiveness Corporate greed Consumer expectations of low prices.

Social Responsibility & NGOs 150 Explain the difference between cultural imperialism and cultural relativism.

Social Responsibility & NGOs 150 Ethical Imperialism A view of culture based on the idea that there are certain universal truths or values that are standard across all cultures; if something is wrong in one country, it is wrong in all countries. Cultural Relativism A view of culture based on the idea that a culture’s different values should be respected, as the ethics of one culture are not better than those of another.

What are the 4 P’s of international marketing?

Marketing 30

Marketing 60 Branch plants Building and staffing a branch plant is the most expensive market entry strategy, but could be the most effective. State 2 major advantages to owning a branch plant in a foreign country.

Marketing 60 Shipping costs are lower Import regulations and tariffs are not an issue Product modifications are easier

Marketing 90 State the term that is defined as: The use of the Internet by businesses to sell products and services to customers in a much larger area than could be reached through a traditional retail location.

Marketing 90 E-Commerce

Marketing 120 Canadian products sold outside of Canada often need to be modified to adapt to the culture, language, or laws of the foreign market. State 4 modifications that usually occur.

Marketing 120 Packaging – weight conversions Packaging – colours Packaging – legal requirements Packaging - language translations Ingredients Style

Marketing 150 A licensing agreement is a contract giving someone the right to use a patent or trademark. There are 3 types of licensing agreements. State 2 of them.

Marketing 150 Manufacturing agreements—the rights to manufacture a product Distribution agreements—the rights to sell a product Franchising agreements—grants the ownership of a manufacturing or distribution company to a local franchisee

Logistics 30 Logistics is the management of the flow of goods and services both into and out of an organization, from the point of origin to the point of consumption. State 2 types of logistics.

Logistics 30 Military Production Business

Logistics 60 State the term that is defined as: The sum total of all activities involved in moving raw materials, processed goods, and finished products into an organization, and moving the semi-processed or finished goods out of the organization toward the end-consumer

Logistics 60 Supply Chain

What is the difference between insourcing & inshoring? Logistics 90 What is the difference between insourcing & inshoring?

Logistics 90 Insourcing: A company’s establishment of a specific division within the business, such as an advertising department or customer call centre, to handle a function that is normally outsourced Inshoring: A company’s contracting out of a function to other businesses within its own country, for example to another state or province where labour is cheaper or facilities are better.

Logistics 120 Identify the process that is taking place in the following video and 3 critical steps of the process.

Logistics 120 Receiving Process Process involves: inspecting containers for obvious physical damage making sure that all of the containers have arrived assigning stock numbers (SKUs) to new items recording the location of each item (for example, warehouse, selling floor).

Logistics 150 The selection of a shipping carrier involves 5 main factors. State 4 of them.

Logistics 150 What is being shipped Weight of shipment Speed of delivery required Cost of the carrier Destination of the shipment

Canada & International Business 30 Name 2 industries in which Canada has competitive advantage in.

Canada & International Business 30 Banking Cultural Exports Technology

Canada & International Business 60 What term is defined as: A sum that can be deducted from the amount of tax owed by an individual or business.

Canada & International Business 60 Tax Credit

Canada & International Business 90 Name the index that is produced by the United Nations and used to rank countries based on health, education & standard of living.

Canada & International Business 90 Human Development Index 2014

Canada & International Business 120 Explain 2 benefits & 2 drawbacks of foreign investment.

Canada & International Business 120 Countries seek foreign investment because it: Increases economic activity Brings new technology Improves productivity Forces domestic companies to become more competitive On the downside, foreign investment also: Detracts from a country’s identity The profits earned by foreign-owned companies do not stay in the host country

Canada & International Business 150 Explain 5 ways in which Canada can increase its productivity.

Canada & International Business 150 Canadian companies could improve their productivity by: Increasing investment in machinery and equipment, especially communication and information technology Attracting more foreign investment Expanding Canadian investment in foreign countries, especially in Asia Rationalization, which includes downsizing and moving production to lower-cost countries Fostering corporate innovation by increasing spending on science and technology Initiating government programs in science and technology Increasing the knowledge economy by graduating more Canadians in the fields of science, math, computer science, and engineering Encouraging employers to increase and improve their training programs Increasing post-secondary funding Creating mentorship programs to help immigrants become qualified in their fields of expertise

International Business Trends 30 If you will have an extended stay in a foreign country to study or work, what documentation must you have?

International Business Trends 30 Passport Visa

International Business Trends 60 State 3 global trends that are influencing the way that Canadians conduct business abroad and will have an impact on trade and the economy for the next decade or longer?

International Business Trends 60 Green Revolution New Car Technology Fluctuating Oil Prices Sustainability

International Business Trends 90 With a growing population of over 1 billion people, India has become a top nation for outsourcing. What affect is this having on Canadian businesses that operate internationally?

International Business Trends 90 More of the population are entering middle class in India. This creates opportunities for Canadian products and services to be sold to a large consumer group.

International Business Trends 120 Organized labour has declined as a result of globalization and the financial crisis. What have Canadian workers experienced as result of this trend?

International Business Trends 120 Job loss – many companies building factories in other countries where they can use cheaper, non-union labour. Higher unemployment rates mean unions have less influence—workers will sacrifice higher salaries and benefits to keep their jobs.

International Business Trends 150 In 2009 many governments around the world, including the Canadian government, provided additional capital to stimulate the US economy suffering from a financial crisis. Explain in detail what events caused the downward spiral of the U.S. financial crisis.

International Business Trends 150 Price of houses began to drop in 2007. Thousands of homeowners who had qualified for subprime mortgages could not keep up with payments and defaulted on their mortgages. Banks foreclosed on these homes, but because there was no market for them, these assets were worthless. Banks stopped lending and many went out of business. Without credit from banks, consumers stopped spending. Manufacturers and retailers began to lose money and lay off workers. The market fell and many people lost savings as pension plans and retirement savings plans decreased.