Mass Communication WeeSan Lee

Roadmap Mailing Lists Newsgroups RSS Blogs

Mailing Lists -based discussion groups s sent to the mailing list are delivered to those who subscribe to the list Can be moderated or unmoderated  Moderator decides if a message gets posted to the list or not Keep the discussion on topic Keep SPAMs out Can be restricted or open  Moderator or list owner approves subscriptions

Mailing Lists (cont) For examples  Professional organizations  Common interests  Annoucement

Mailing List or Newsletter? Mailing list is 2-way communication  Subscribers can post and receive messages Newsletter is 1-way  Subscribers can only receive messages

Mailing Lists - Management Management software, for example  LISTSERV Created by Eric Thomas who founded L-Soft Search:  Majordomo Developed by Brent Chapman  Mailman

Mailing Lists - Subscription Subscribe to a mailing list of interest Receive a confirmation Reply to the confirmation For example  Web interface 

Mailing Lists - Subscription interface  Send an to with ‘subscribe’ in the subject or Date: Wed, 07 Nov :41: From: To: Subject: confirm af0e052decdcdd87bd52fb13986eb9464 Mailing list subscription confirmation notice for mailing list Cs6 We have received a request from for subscription of your address, to the …

Mailing Lists - Sending messages Send your messages to You messages will reach every subscribers of the list (including yourself) Follow the guideline from RFC1855  Keep the welcome message  Observe before sending/posting messages If the list is moderated, your message might be delayed

Mailing Lists - Unsubscription Web interface 

Mailing Lists - Unsubscription interface  Send an to with ‘unsubscribe’ in the subject or Date: Wed, 07 Nov :51: From: To: Subject: You have been unsubscribed from the Cs6 mailing list

Mailing Lists - Misc Help  You may also get help by sending to cs6- with “help” in the subject or bodycs6- Digest Mode  s to the list are consolidated into a single once a day or per week Archives  Old messages can be accessible

Mailing Lists - Web-based Groups Yahoo! Groups  Google Groups 

Newsgroups

Developed by Tom Truscott & Jim Ellis from Duke University in 1979 A newsreader client is needed to read and post messages to the newsgroups News servers are distributed The network of newsgroup was called Usenet Use NNTP protocol to sync news  Network News Transport Protocol

Newsgroups - Organization ~100,000 newsgroups available For example  comp.os.linux.setup  comp.virus  soc.history.science  talk.politics.theory

Newsgroups - Organization 8 mainstream Usenet groups  comp.Computer related topics  humanities.Fine art, literature, and philosophy  misc.Employment, health and misc.  news.Information about Usenet news  rec.Recreations, games, sports, etc  sci.Applied and social science  soc.Social issues and culture  talk.Current issues and debates

Newsgroups - Organization Other groups  alt.  biz. .. Binaries  alt.binaries.pictures.autos

Newsgroups - Web-based newsreader Google Groups   Google indexes newsgroups and thus searchable

Newsgroups - Threading Thread  A thread is a discussion, and replies to the same topic are organized together

Newsgroups - Regular newsreader For example  Mozilla Suite  MS Outlook Before reading the message from a newsgroup, one has to subscribe to it

Newsgroups - Posting a message Posting a message to a newsgroup is like writing an to the newsgroup Follow the guideline from RFC1855  Read the FAQ  Avoid flame wars  Be aware of copyright issues  No ads

RSS

Rich Site Summary Really Simple Syndication An xml-based method of sending headlines of sites to your desktop Netscape developed RSS in 1991 Subscription is needed

RSS - Reader Firefox  Opera  FeedReader 

Blogs

Personal web diaries and journals AKA Web logs For example 