MODELING THE WAY AUDIENCE, VALUE DISCIPLINE EXECUTIVE DIRECTOR & CEO LIZ LUCAS Soroptimist International of the Americas July 16-17, 2012

Governor’s Round Table Audience, Value Discipline July 16-17, 2012 Soroptimist International of the Americas SIA Board-Directed Target Audiences  Downstream  Upstream  Midstream

Governor’s Round Table Audience, Value Discipline July 16-17, 2012 Soroptimist International of the Americas In all SIA countries, we should focus on:  Upstream Audiences: disadvantaged women, Soroptimist members & donors  Downstream Audiences: the media

Governor’s Round Table Audience, Value Discipline July 16-17, 2012 Soroptimist International of the Americas Specific Audiences by Country  United States: community colleges, financial aid offices  South America: public at large  Korea: social workers  Japan: civil servants/social workers

Governor’s Round Table Audience, Value Discipline July 16-17, 2012 Soroptimist International of the Americas Four Types of Value Discipline  Operational Excellence  Customer Excellence  Program Excellence  Influential Excellence

Governor’s Round Table Audience, Value Discipline July 16-17, 2012 Soroptimist International of the Americas Operational Excellence  Optimizes business processes  Reduces operating costs

Governor’s Round Table Audience, Value Discipline July 16-17, 2012 Soroptimist International of the Americas Customer Excellence  Builds close relationships and loyalty with customers  Customers continue to come back

Governor’s Round Table Audience, Value Discipline July 16-17, 2012 Soroptimist International of the Americas Program Excellence  Best programs in the social issue addressed  Relentless pursuit of new solutions

Governor’s Round Table Audience, Value Discipline July 16-17, 2012 Soroptimist International of the Americas Influential Excellence  The organization is seen as the go-to, trusted source and advocate for policy decisions  People hold them in high esteem

Governor’s Round Table Audience, Value Discipline July 16-17, 2012 Soroptimist International of the Americas Program Excellence  The ability to innovate and provide programs that are new and cutting edge  To improve the lives of women and girls so they can take control of their lives and live their dreams

Governor’s Round Table Audience, Value Discipline July 16-17, 2012 Soroptimist International of the Americas Thank You! We will now take a 10 minute break.