Cuarta lectura Brasil 17.9.2014 López. 1. Timber (Pau Brasil) in the first years of colonization 2. Sugarcane in the sixteenth and seventeenth centuries.

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Presentation transcript:

Cuarta lectura Brasil López

1. Timber (Pau Brasil) in the first years of colonization 2. Sugarcane in the sixteenth and seventeenth centuries 3. Precious metals (gold) and gems (diamonds) in the eighteenth century; 4. Coffee and cattle in the nineteenth and early twentieth centuries. 5. Soya?  Land rich in natural resources  iron ore, bauxite, manganese, nickel, uranium, gold, gemstones, oil, and timber ECONOMY: Cycles

Foreign Direct Investment

Brazil Inflation Rate Steady in August Brazil Leaves Monetary Policy Unchanged Brazil Trade Surplus Almost Unchanged in August Brazil GDP Contracts 0.9% YoY in Q2 Brazilian Economy Slides Into Recession Brazil Cuts Reserve Requirement to Boost Credit Brazil Inflation Rate Eases Slightly in July Brazilian Economy Fails to Recover Brazil Trade Surplus Narrows in July Brazil Increases Credit Supply

EU_trade_in_primary_goods&oldid=

Anheuser-Busch InBev N.V. (Dutch pronunciation:, abbreviated as AB InBev) is a Belgian-Brazilian publicly-traded company, based in Leuven, Belgium. It is the largest global brewer with nearly 25% global market share and one of the world's top five consumer products companies by EBITA.LeuvenEBITA Anheuser-Busch InBev has 14 brands that generate over 1 billion USD per year in revenue out of a portfolio of more than 200 brands (2010). This portfolio includes global brands Beck's, Budweiser, Stella Artois, and Brahma, smaller multi- country brands like Staropramen, Alexander Keith's, Leffe and Hoegaarden, and regional brands such as Bud Light, Skol, Quilmes, Labatt Blue, Michelob, Harbin, Sedrin, Cass, Klinskoye, Sibirskaya Korona, Chernigivske and Jupiler.Beck'sBudweiserStella ArtoisBrahmaStaropramenAlexander Keith'sLeffeHoegaardenBud LightSkolQuilmesLabatt BlueMichelob HarbinCassJupiler From Wikipedia, the free encyclopedia

POSITIONING STRATEGIES  A MIXTURE OF LOW COST AND DIFFERENTIATION  QUALITY OBSERVED  FIRMS PREFER SALES TO CHANNELS & INTERMEDIATES  CONSUMER PRODUCTS ARE TARGETED TO ALL ETHNICS GROUPS