Viral Video. What is it? Viral Marketing involves media that is so engaging that it gets passed along from person to person so that exposure grows exponentially.

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Presentation transcript:

Viral Video

What is it? Viral Marketing involves media that is so engaging that it gets passed along from person to person so that exposure grows exponentially. You can never be sure what will go viral. Common tactic is to create many videos and see what gets liked.

Examples Funny Videos Shocking Videos 3 B’s: Babies Beauties and the Beasts Recording Artists How-to Videos Product Reviews Etc.

Top Viral Videos, Part I

grav3yardgirl “Does This Thing Really Work?”

Classic: Will It Blend? Blendtec

David After The Dentist 126M David and Dad make $200,000 in ad revenues the first year Chad Vader 11M Blame Society Productions (.net)

You Can’t POP your Cherry! Hymen 101: Laci Green

10 Hours of Walking in NYC As a Woman

Viktoria Modesta

Meme a cultural unit (an idea or value or pattern of behavior) that is passed from one person to another by non- genetic means (as by imitation); "memes are the cultural counterpart of genes" wordnetweb.princeton.edu/perl/webwn wordnetweb.princeton.edu/perl/webwn An idea or concept that attains online popularity, is passed from person to person, and becomes part of culture (somewhat like an inside joke).

“Vines”

Questions?