Closing the Culture Gap Presentation by Al From Baton Rouge, Louisiana October The Keys to Building a New Democratic Majority

Closing the Cultural Gap The Key to Breaking the Tie In American Politics The New Electorate and the New Political Context What we learned from the 2000 Election The New Democrat Formula for Closing the Cultural Gap and Breaking the Tie in American Politics The DLC Role

The Parties at Parity

Parity in 2000 The Tie in American Politics

The Parties at Parity The Elusive Majority in Presidential Politics

The Parties at Parity The Tie in the House

The Parties at Parity The Reasons The New Economy is Driving a New Electorate The Political Arrangements that Shaped Politics in the Industrial Age are Collapsing A New Political Order Has Not Yet Taken Shape for the Information Era

The New Electorate PERIODDOMINANT VOTERS Industrial EraWorking Class Information AgeRising Learning Class

Voters Family Incomes: 1980 to 2000

An Affluent Electorate Characteristics of 2000 Voters

Louisiana Family Incomes

Percentage of Families Making More than 50 K Per Year

Louisiana Financial Status Compared to Four Years Earlier

Educational Attainment Percentage of voters with a college degree

Diversity

Louisiana Diversity

The Suburbs Rule Percentage of Voters 2000

The Suburbs Rule In 2000 Democrats Win Cities; Republicans Win Suburbs and Rural Areas (29) (43) (28)

The Suburban Swing Congressional Seats

From City to Suburb Percentage of Statewide Vote

The Union Vote Coming Back But Still Below 1984

Wired Voters Percentage of Voters Who Regularly Use Internet

Louisiana: New Jobs In Thousands

Generational Change In the 2000 Election Less than 10 percent of the electorate were New Deal Era voters. The dominant generations are the skeptical generations--the Baby Boomers, GenXers and GenYers.

Political Views

The Louisiana Electorate Political Views

Party Identification Percentage of Voters

The Louisiana Electorate Party Identification

Louisiana Party ID Trend

The 2000 Election

The Diminishing Economic Class Divisions Percentage of Electorate Won by Democrat

The Missing Middle Democrats Win Least and Best Educated

Missing the Mark Populist Message Fails to Sway White Voters in 2000

Missing the Target The Failed Attempt to Appeal to White Men in 2000 Post Grad College Grad Some College High School Grad HS Dropout Over 100K K 50 – 75K 30 – 50K 15 – 30K Under 15K

responsibility from all, and fosters a community of all, with a Message Matters If a candidate for President said this, would it have made you much more likely, somewhat more likely, somewhat less likely, or much less likely to vote for them for President? Top Arguments Ranked by Much more likely Much More Likely More/ Less Likely I want to change the tone in Washington – enough fighting. Instead of point fingers and gridlock, I will find ways to work together in a bipartisan manner to get things done for America /15 I believe in an America that offers opportunity for all, demands government that equips all Americans with the tools they need for economic success /15 I believe very deeply that you have to be willing to stand up and fight no matter what powerful forces might be on the other side – big oil companies, big polluters, big pharmaceutical companies, and big tobacco. This election is about the people v. the powerful /24 (All Voters)

Message Matters (Key Voter Categories By Much More Likely Gore Voters Bush Voters Bush Swing Change the Tone Opportunity for All People Vs. the Powerful

The Cultural Gap National Democratic Margin All /2000 Men Women White Men White Women 52 Even White Black Hispanic

The Cultural Gap Democratic Margin by Race

The Cultural Gap Democratic Margin by Gender

The Cultural Gap Vote Among White Men and Women

The Cultural Gap Democratic Margin By Marital Status All /2000 Married No Child under No Married/Child No Work Woman 31 (29) No

The Cultural Gap Democratic Margin on Guns and Abortion All /2000 Gun Owner 48 (37) No 52 (63) Abortion Always Lgl 23 (34) +38 (25) Mostly Lgl 33 (29) +11 (35) Mostly Illeg 27 (23) -30 (25) Always Illeg 13 (9) -39 (12)

The Cultural Gap Democratic Margin by Religion All /2000 Attend Church More / Weekly 14 Regularly -27 Weekly 28 (42) Monthly Seldom Never Protestant Catholic Jewish White Prot 56 (of whites) White Cath 25 (of whites)

The Cultural Gap Democratic Margin by Ideology, Party and Role of Government All /2000 Liberal Moderate Conservative Democrat Republican Independent Govt. Should Do More (36) +52 (41) Do Less (55) -30 (52)

The Swing States Swing StatesGOP Base Demo Base

Louisiana: Keys To Victory Democratic Margin by Race All Whites Blacks

Louisiana: Keys to Victory Democratic Margin

Louisiana: Keys to Victory Democratic Margin by Philosophy All Lib Mod Con

Louisiana: Keys to Victory Democratic Margin by Philosophy

Louisiana: Keys to Victory Democratic Margin by Party All Dem Rep Ind

Louisiana: Keys to Victory Democratic Margin by Party

The Swing States: Electoral Votes Democratic Base States Dems Won 1992, 1996 & 2000 Electoral Votes State California Connecticut 8 7 Delaware 3 3 D.C. 3 3 Hawaii 4 4 Illinois Iowa 7 7 Maine 4 4 Maryland 10 Mass 12 Michigan Minnesota 10 New Jersey 15 N. Mexico 5 5 New York Oregon 7 7 Penn R. Island 4 4 Vermont 3 3 Washington 11 Wisconsin Total Republican Base States Reps Won 1992, 1996 & 2000 Electoral Votes State Alabama 9 9 Alaska 3 3 Idaho 4 4 Indiana Kansas 6 6 Mississippi 7 6 Nebraska 5 5 N. Car N. Dakota 3 3 Oklahoma 8 7 S. Car 8 8 S. Dakota 3 3 Texas Utah 5 5 Virginia 13 Wyoming 3 3 Total 135 In Play States That Split 1992, 1996 & 2000 Electoral Votes State Arizona 8 10 Arkansas 6 6 Colorado 8 9 Florida Georgia Kentucky 8 8 Louisiana 9 9 Missouri 11 Montana 3 3 Nevada 4 5 N. Hamp 4 4 Ohio Tennessee 11 W.Virginia 5 5 Total

The New Democrat Approach

What is a New Democrat? New Democrats are the modernizers of the Democratic Party We further our partys enduring values with new and innovative ideas

Core Principles The New Democrat Philosophy Opportunity & Growth Global Outlook Empowering Government Mutual Responsibility Traditional Values

The New Democrat Philosophy Americas Basic Bargain Opportunity for All Responsibility from All Community of All

Where New Democrats Stand for economic growth and opportunity for fiscal responsibility for work, not welfare for strengthening families for preventing crime and punishing criminals for non-bureaucratic, empowering government for fostering a new sense of community and an ethic of mutual responsibility by asking citizens to give something back to their country

Role of Government What is the Proper Role of the Federal Government?

Government and the Economy What Role Should the Federal Government Play in the Economy?

Closing the Cultural Gap Lessons From the Clinton Victories Promote Growth and Opportunity, Not Redistribution Emphasize New Democrat Positions on Cultural Issues Like Crime and Welfare Stand for Big Ideas, Not Big Government Support Family Friendly Policies that Help Parents Raise Kids Support a Strong National Defense Avoid Polarizing Language on Divisive Issues Like Abortion or Guns

The Winning Coalition in 2004 A New Democrat Majority for the 21st Century The Democratic Base and Beyond Men and Women Multi-Racial and Multi-Ethnic Urban and Suburban Moderates as well as Liberals Working Class and Rising Learning Class

The DLC Role Developing the Next Generation of New Democrat Ideas Developing and Helping the Next Generation of New Democrat Leaders

The DLC Structure The Democratic Leadership Council The Progressive Policy Institute Congressional New Democrat Coalitions State Legislative Caucuses State Legislative Advisory Board Statewide Elected Officials Network Local Elected Officials Network

The DLC Leadership Senator Evan Bayh, Chairman Representative Ellen Tauscher, Vice Chair Lt. Governor Kathleen Kennedy Townsend State Representative Antonio Riley City Councilman Carroll Robinson Al From, Founder and CEO Bruce Reed, President

DLC Products and Services Blueprint New Dem Daily and Weekly Fax Leadership Training National Conversation – Networking State and Local Playbook Ideas and Political Analysis

Lifting the Debate Assuring National and Homeland Security Restoring Prosperity Redeeming the fundamental promise of America by giving every American child a quality public education Modernizing and Strengthening Medicare and Social Security to Prepare for the Baby Boom Retirement Providing Millions More Americans the chance to Serve by expanding National Service Beyond Petty Partisanship: New National Priorities

The Bottom Line In Todays Times Message Matters More The Next Progressive Majority will be built around ideas and values, not interest groups. How we frame our message is likely to be the difference between victory and defeat. The best government is the best politics. If we have good ideas that tend to the needs of ordinary Americans in their everyday lives, the politics will take care of itself.