Webinar Domination
Why Use Webinars My 3 Steps To Crushing It With Webinars How To Get Started How To Create a Good Webinar Mistakes To Avoid The Webinar Platforms I Use Advanced Webinar Techniques Much more! Overview
Why Use Webinars Webinars multiply your efforts Live/recorded format Wonderful platform to teach from Wonderful platform to sell from Simple to do Harnesses probably the most powerful virtual selling medium...video Great for list building
Who Should Be Using Webinars Online marketers Authors Network marketers Affiliate marketers Entrepreneurs Team leaders
3 Steps To Crushing It With Webinars Create Your Message Create Your Platform Promote!
Create Your Message Webinar Formats Informational Webinars o Live o On Loop (not live) Google Hangouts o Share Your Screen o Broadcast YOU Create Your Content Format: powerpoint Length: 45 minutes Powerpoint Call to action Tip: Google drive
Organize Your Message Your Story - Who I am & what I do Challenges - Have you ever faced these challenges? I did…. Here’s how I found the solution Here’s the results I’ve gotten Here are some of the myths I discovered (old vs. new) Here’s the solution (step by step) For more solutions - “buy this” (call to action)
Tools You’ll Need Webinar Platforms GotoWebinar Webinar Ignition Evergreen StealthSeminar Tools headset: Plantronics MX 500i 3-in-1 autoresponder Google drive/powerpoint/keynot e picmonkey.com wordpress self hosted
Mistakes To Avoid Turn your microphone on Make sure your screen sharing is on Don’t “over sell”: 80 % content 20 % sell Deliver on the content you promise Test any call to action/reference links Make sure you have electricity/battery power Only use stock photos Tip: Show up to your live webinar at least 15 minutes early and use 2 screens if possible
My Live Webinar Funnel Structure Traffic Sources 1. list 2. facebook 3. affiliates Landing Page 1. video welcome 2. webinar info 3. optin Confirmation Page 1. video welcome 2. webinar info 3. free bonus for social share
Traffic Sources invitation (1 week - 2 weeks out) subject: body: short, direct, topic, 3 key pieces of information registration link twice (say “complimentary” not “free” in ) Facebook invitation (best practices) title short description webinar pic
Landing Page Welcome Video Less than 2 minutes Your name, your title, problems you’ve faced, how the webinar will share how to overcome those challenges Webinar Info Title Description: Content highlights Optin name +
Confirmation/Thank You Page Thank You Video Less than 2 minutes What To Say o Congratulate them o Save the date, time, and link o Like on facebook (share for bonus content) Webinar Info Title Description: Content highlights Optin name +
Followup Sequence 1.Confirmation 2.Reminder (24 hours) 3.Reminder (1 hour) 4.Reminder (Live) 5.Replay with offer (1 day after) *see resources for template s
Promoting Your Webinar Facebook ads promoted post newsfeed ad ad to your fb fans segmented list full broadcast
Structuring Your Call To Action Launch product Recruit 10 minutes before webinar is over Include bonuses with your offer Buy now button, add to cart button, etc. Countdown timer wp plugin: Page Expiration Robot
Advanced Strategies: Webinars On Loop Tools: StealthSeminar Evergreen InfusionSoft Traffic: Facebook timeline ads
3 Steps To Crushing It With Webinars Create Your Message Create Your Platform Promote!