Time, Work and the Bottom Line Astrid Ruiz Thierry Spanish Federation of Women CEOs and entrepreneurs EUROPEAN CONFERENCE APID Turin. Italy 14 July, 2006

RECONCILIATION CSR NETWORKING

Gary Hamel  Most people in any sector are uniformly blind: they focus on the same things and ignore the same things.

Today’s business environment Stress and uncertainty Globalization Competitiveness Reengineering Mergers & Acquisitions Restructuring Technology

Perplexity = Paralysis

The real issue

The point of departure

CSR The capacity to guarantee the success of a company by integrating social and environmental considerations.

CSR head-to-head NON-BELIEVER Incompatibility Control mechanisms Value for shareholders BELIEVER Compatible Complex negotiation Balance of interests

CSR in Spain  CSR Committee in the Ministry of Labour and Social Affairs  14% of big companies consider CSR an issue of strategic importance  43% publish annual CSR reports

CSR in Spain: best practices BIG COMPANIES  Caja Madrid  La Caixa  Telefónica  VIPS  Bankinter  MRW SME  Euroquímica  Paver  TQ Tecnol Survey by Fundación Empresa y Sociedad

CSR in Spain  Common characteristics in best practice companies: Balance leadership and discretion Balance social and economic aspects of business Balance individual and team performance

Reconciliation  One of the major topics on the European Social Agenda Increasing participation of women Changing family forms Demographic pressures

Reconciliation  Why should companies take a part? Builds flexible economy Improves quality of life Uses full labour potential Boosts productivity Enhances employee satisfaction Enhances employer reputation

Reconciliation in Spain  Spain is one of the countries with lowest score in both childcare facilities and flexible working-time arrangements.  Some experts point to an attitude problem in employees.  The underlying issue: EQUALITY

Reconciliation: a hot issue  In a survey of Spanish companies 19% offer employees care leaves 14.5% offer flextime arrangements 15% offer reduced working-time options 7% offer telework possibilities 24% offer videoconferencing possibilities 4% offer the possibility of working from home 21.3% offer training courses on time management

Reconciliation in Spain

 City Hall of Madrid in 2003 Madrid Award for the Most Felxible Company Year 1  Big company: Caja Madrid  SME: Decepal Year 2  Big company: Banesto bank  SME: Putzmeister

Reconciliation in Spain: A new business niche  Alares Group  Más Vida Red 90% of women interrupt their careers More than 80% of all elderly care is carried out by women

Spanish equality legislation  Law for Equality between Women and Men The use and distribution of shared and personal time. 3 Key concepts  Reconciliation as a right  Shared responsibility  Equality Plans

Best practices in Spain  There are no clear examples of companies that have CSR and reconciliation policies based on the principle of equality.

NETWORKING  A tool for sharing knowledge  A communication path for sharing best practices

FEDEPE  Luncheon debates  Seminars and courses  International business meetings and conferences  Coaching programs  Yearly awards  Bi-monthly magazine

FEDEPE  Women have the Opportunity Challenge Duty To reinvent models for professional success. The enlargement of the EU has played a key role.

ASCENSIUM  We help SMEs Innovate Create added value Increase their productivity By improving their Internal processes Expanding their market reach Strengthening their brand image

ASCENSIUM  The enlargement of the EU is one of the pillars for creating this company  It has facilitated a common market for interaction  And a diversity of situations for doing business

ASCENSIUM - SMEs  SMEs contribute approximately 90% of all business.  SMEs are a silent party to CSR and reconciliation practices.  SMEs are one of the best role models and a source of inspiration.

ASCENSIUM - SMEs  SMEs build their business on TRUST  SMEs are by nature Flexible More personal More quick to change Better at integrating euqality  Best practice: Griker Orgemer: “ninealogue”

ASCENSIUM