PROMOTE YOUR APPEARANCE AT THIS YEAR’S SOUTHERN SPRING HOME & GARDEN SHOW! Consumers will be looking for YOU! FEBRUARY 2012 WSOC TV and WAXN TV64, TV partners for this year’s show Aleta Worzella Jan 27, 2012

You’ll be at the show this year… with access to the thousands of people who attend! Utilize that association to enhance your marketing message. Expand your association with this high-end show by promoting your presence there. Using television and internet you can invite consumers to FIND YOU AT THE SHOW. You will also be able to BRAND YOURSELF WITH THIS SHOW by promoting your affiliation. And you’ll also have the opportunity to SPEAK TO CONSUMERS WHO WON’T BE ABLE TO ATTEND this year’s show. Reach them anyway! Southern Spring Home & Garden Show vendors –

StationTimeDaysProgram Total :30 Spots WSOC5:00a-6:00a Mon-Fri5AM News1 WSOC 6:00a-7:00aMon-Fri6AM News2 WSOC 7:00a-9:00aMon-FriGood Morning America1 WAXN 7:00a-9:00aMon-FriEyewitness News 3 WAXN9:00p-10:00pMon-FriPrimetime Dr. Oz Show1 WAXN 10:00p-10:35pMon-FriEyewitness News at 102 WSOC 12:01a-4:29aMon-Friovernight rotators2 WAXN 12:01a-4:29aMon-Friovernight rotators2 WSOC 6:00a-8:00aSatSaturday Morning News1 15 total thirty-second spots to air Feb 27-March 3, ,000 impressions of your web ad on wsoctv.com GRAND TOTAL OF 343,200 AD IMPRESSIONS* FOR YOUR MESSAGE!!! Your investment: $5800 net Basic production is included. We require a completed and approved credit application prior to air or you may pay in advance. *A25-54 Accepted by: _____________________________ Date: _______________ Business: ___________________________ Reach consumers with your “See us at the Southern Spring Home & Garden Show” messages!

Local View of Charlotte DMA 1.Mecklenburg377,85054% 2.York89,80013% 3.Gaston83,08012% 4.Union71,69010% 5.Cabarrus67,60010% 6.Anson8,8601% Here’s Where You’ll Reach! NORTH CAROLINA NORTH CAROLINA SOUTH CAROLINA SOUTH CAROLINA Source: Nielsen Media Research. January METRO CHARLOTTE (59.9% of HH population) REMAINDER DMA (41.3% of HH population) 6 Metro Counties TV HH total = 698, % 16 Other Counties TV HH total = 467, % Charlotte, North Carolina | Market #23 NC SC Multi-State View of Charlotte DMA 7.Iredell63,6205.5% 8. Catawba62, % 9. Rowan53,9804.6% 10.Cleveland38,8303.3% 11. Burke34,2202.9% 12. Caldwell32,2202.8% 13. Lancaster30,8502.6% 14. Lincoln29,7102.5% 15. Stanly23,0002.0% 16. Watauga17,9001.5% 17. Richmond17,7901.5% 18. Chesterfield17,2701.5% 19. Alexander14,4201.2% 20.Chester12,6001.1% 21. Ashe11,3201.0% 22. Avery6,5800.6% Market DMA Rank#23 DMA TV Households1,166,180 Cable Penetration (Time Warner)54.3% Alternate Delivery (Satellite) Penetration34.0% Average # of Person per Household th NSI Ranked African American TV HH220,560 6