Welcome Back Lab 4- Website Promotion and driving traffic to your page

Lab 4 Expectations Chat Support Available During Webinars Knowing Your Resources Webinar Process Facebook Support Search: Crexendo UP Website Competition Online Resources up.Crexendo.com/unr

Lab 4 Live presentation Attendees are muted Type your questions in the “Questions” window Questions answered live or via chat reply

Lab 4Review Domains Copy Categorizing Keywords SEO Keyword Map Webinar 3 Review Q&A Designs (Layouts) Schemes CRO Header Pages Layers Elements

Lab 4 Domains Copy Categorizing Keywords SEO Keyword Map Webinar 3 Review Q&A o SEO Keyword Map o Take Green Competition o Insert in SEO Keyword Map o Categorize them into groups of similar keywords

Lab 4 Domains Copy Categorizing Keywords SEO Keyword Map Webinar 3 Review Q&A o Take one group and place under “focus phrases” on SEO Keyword Map o Separate the individual words from the focus phrases to get the Keywords to focus on for each page.

Lab 4 Domains Copy Categorizing Keywords SEO Keyword Map Webinar 3 Review Q&A What do search engines want? o Keyword Density o words o Be about something Search Engines Site Visitors

What do Visitors Want? o What the words say o Write clear and to the point. o Answer their question o An active voice. o Appeal to emotion o Include a call to action Lab 4 Domains Copy Categorizing Keywords SEO Keyword Map Webinar 3 Review Q&A

Lab 4 Domains Copy Categorizing Keywords SEO Keyword Map Webinar 3 Review Q&A What do Visitors Want? o How the words are formed. o Skimmability o Add to the text

Lab 4 Domains Copy Categorizing Keywords SEO Keyword Map Webinar 3 Review Q&A o What makes up a great domain name? o Place keywords in domain name o Registering a Domain o Purchasing a Domain

Lab 4 Domains Copy Categorizing Keywords SEO Keyword Map Webinar 3 Review Q&A