Corporate Sustainability Lessons from the Trenches 1 April 30, 2015 Matt Wasserman Church & Dwight Co. Rider University - Environmental Sustainability Symposium for High School Students
Church & Dwight – Our Brands
Sustain.a.what?? 3
What does GREEN mean? 4
Total Shareholder Return 5
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Your Challenge 7 Influence Others: Be a Change Agent
HOW DO YOU THAT? 8
Start w/ Goals & Metrics 9 Reduce our GHG emissions 20% by 2025 A recent C&D goal…
10 If You Measure Apples, Compare them to Other Apples Suppliers Manufacturing Transportation Customers Consumers Disposal More Control Upstream More Accurate Less Control DownstreamLess Accurate Defining Product Lifecycle
GHG Reduction: What Should we Measure? Suppliers Manufacturing Transportation Customers Consumers Disposal Reckitt Unilever L’Oreal Clorox P&G Henkel SCJ 5/7 7/7 2/7 1/7 2/7
Think about Who you are trying to Influence 12 And If you’re going to make someone jump… Give them something Soft to land on! - Leith Sharp Changing Behavior? Size of the Organization R U Adding Steps? Inconveniences Giving Something up and getting nothing in return Solving a Problem Providing a new benefit Providing Social Capital
DRIVING VALUE IN A RESPONSIBLE WAY 13
Creating Value - Innovation New Products New Ingredients Raw Material Reduction Raw Material Selection Waste Reduction Product Longevity Brand Equity 14
Sustainability Guideline Examples within Our Packaging Portfolio Choosing the right materials of construction (Sourcing) –Design for Disposal (End of Life) –Highly Recyclable (HDPE, PET, Paperboard) –Coatings only added if they can be removed in the recycling process –Contain PCR or equivalent (integrated process at supplier) –Sourcing materials based on supplier CSR Not over-designing the packaging –Lowest gram-weight bottles in the industry
WHERE DO YOU GET THE IDEAS FROM? 16
Take Advantage of Trends 17
In Summary Set a Goal Create Metrics Innovate the solutions Identify the behaviors that will change Create your “soft landing” GO! And then Try Again!!!! 18
Yesterday. Today. Tomorrow Together Yesterday. Today. Tomorrow Together 19