Toyota Worldwide Executive Board TWEB

Membership Kevin Roberts-WWCEO Bill Cochrane-WWCOO Kurt Ritter-CEO West Coast Giuseppe Caiazza-MD Toyota Europe Sam Cassels-MD Saatchi/Fallon Japan Paul Mareski-President Team One Chuck Maguy-President-Saatchi LA Mark Turner-Exec. Planning Director Saatchi LA John Lisko-Exec. Media Director Atsushi Fukuda-Global Business Director Toyota Stuart Payne-CEO Saatchi Canada Davin Power-GAD Saatchi Australia Chris Doyama-MD Toyota Asia Brian Sheehan-TWEB Coordinator

Inspirational Dream To be seen as indispensable strategic advisors, among the most influential players in the Toyota Global Network.

TWEB Purpose To focus on initiatives that make Toyota more efficient and contribute revenue growth to Saatchi & Saatchi.

Focus Executive Summary Moving Forward Agreed outcomes/RASCI’s Progress, Strategic issues (PDCA), the work, best practices by market   Moving Forward People – internal/external (what’s on their mind? Invite key clients-Paul Vanderburgh) Opportunities Threats Agreed outcomes/RASCI’s

Don’t Waste the Financial Crisis! Last TWEB (March ‘09) message: Don’t Waste the Financial Crisis!

Deliverables Consolidation and Sharing (e.g., Prius) Hyundai Analysis Asia “Fight Back” Strategy Worldwide Materials Sharing Hub

Next TWEB July 28, 2009 New York

Europe From TWEB’s Biggest Problem To TWEB’s Biggest Inspiration

TWEB is as good as what we are fed.