Kazuhiro KOBAYASHI President & CEO TOYOTA MOTOR MANUFACTURING TURKEY INC 21 February 2007 Toyota’s Investment Experience in Turkey.

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Presentation transcript:

Kazuhiro KOBAYASHI President & CEO TOYOTA MOTOR MANUFACTURING TURKEY INC 21 February 2007 Toyota’s Investment Experience in Turkey

CONTENT TOYOTA MOTOR MANUFACTURING TURKEY INC 1.TOYOTA IN THE WORLD 2.TOYOTA TURKEY 3.OUR EXPERIENCE IN TURKEY 4.ADVANTAGES OF TURKEY 5.FURTHER IMPROVEMENT AREAS

CONTENT TOYOTA MOTOR MANUFACTURING TURKEY INC 1.TOYOTA IN THE WORLD 2.TOYOTA TURKEY 3.OUR EXPERIENCE IN TURKEY 4.ADVANTAGES OF TURKEY 5.FURTHER IMPROVEMENT AREAS

TOYOTA’s GLOBAL SALES Overseas TOYOTA MOTOR MANUFACTURING TURKEY INC Target Milion Units

Overseas TOYOTA MOTOR MANUFACTURING TURKEY INC Target TOYOTA SALES IN EUROPE Million Units

CONTENT TOYOTA MOTOR MANUFACTURING TURKEY INC 1.TOYOTA IN THE WORLD 2.TOYOTA TURKEY 3.OUR EXPERIENCE IN TURKEY 4.ADVANTAGES OF TURKEY 5.FURTHER IMPROVEMENT AREAS

OUR MISSION TOYOTA MOTOR MANUFACTURING TURKEY INC Producing quality under the principle of “Toyota Way” TOYOTA WAY Challenge Kaizen Genchi Genbutsu (Go&See) Respect Teamwork Continuos Improvement Respect for people

1000 * unit PRODUCTION & EXPORT TOYOTA MOTOR MANUFACTURING TURKEY INC AURIS COROLLA VERSO Export Leader of Turkey* All sectors (2004 & 2005) Automotive Sector (2006) *Amount basis Production Export

OUR MODELS TOYOTA MOTOR MANUFACTURING TURKEY INC AURIS COROLLA VERSO

INVESTMENT Accumulated, Million Euro TOYOTA MOTOR MANUFACTURING TURKEY INC

CONTENT TOYOTA MOTOR MANUFACTURING TURKEY INC 1.TOYOTA IN THE WORLD 2.TOYOTA TURKEY 3.OUR EXPERIENCE IN TURKEY 4.ADVANTAGES OF TURKEY 5.FURTHER IMPROVEMENT AREAS

ABILITY TO FIND CAPABLE PEOPLE TOYOTA MOTOR MANUFACTURING TURKEY INC HIGHLY EDUCATED & DILIGENT HUMAN RESOURCES

TOYOTA MOTOR MANUFACTURING TURKEY INC HUMAN RESOURCES DEVELOPMENT CONTINUOUS HUMAN DEVELOPMENT Key to Success

TOYOTA MOTOR MANUFACTURING TURKEY INC EMPLOYEE OWNERSHIP HIGH OWNERSHIP = HIGH MOTIVATION

TOYOTA MOTOR MANUFACTURING TURKEY INC GOOD COMMUNICATION GOOD COMMUNICATION & STRONG TEAMWORK

TOYOTA MOTOR MANUFACTURING TURKEY INC HIGH QUALITY VEHICLES CUSTOMER SATISFACTION # 1

CONTENT TOYOTA MOTOR MANUFACTURING TURKEY INC 1.TOYOTA IN THE WORLD 2.TOYOTA TURKEY 3.OUR EXPERIENCE IN TURKEY 4.ADVANTAGES OF TURKEY 5.FURTHER IMPROVEMENT AREAS

TOYOTA MOTOR MANUFACTURING TURKEY INC STRONG ECONOMY GNP INFLATION FDI TURKEY HAS A STRONG & STABLE ECONOMY FOREIGN TRADE

TOYOTA MOTOR MANUFACTURING TURKEY INC RELATIONS WITH EUROPE TURKEY HAS STRONG TIES WITH EUROPE

TOYOTA MOTOR MANUFACTURING TURKEY INC STRATEGIC LOCATION Turkey at the crossroads A BRIDGE BETWEEN EUROPE & ASIA

TOYOTA MOTOR MANUFACTURING TURKEY INC POPULATION YOUNG & GROWING POPULATION Population Projection of Turkey (Million) Source:UN population division

CONTENT TOYOTA MOTOR MANUFACTURING TURKEY INC 1.TOYOTA IN THE WORLD 2.TOYOTA TURKEY 3.OUR EXPERIENCE IN TURKEY 4.ADVANTAGES OF TURKEY 5.FURTHER IMPROVEMENT AREAS

INFRASTRUCTURE TOYOTA MOTOR MANUFACTURING TURKEY INC RAILROADS PORTS EXPANSION & IMPROVEMENTS ARE NECESSARY

TOYOTA MOTOR MANUFACTURING TURKEY INC STRONG SUPPLIER BASE A STRONG SUPPLIER BASE IS IMPORTANT for TURKEY’S ATTRACTIVENESS Supplier CAR MANUFACTURER Supplier

LABOR REGULATIONS TOYOTA MOTOR MANUFACTURING TURKEY INC FLEXIBILITY FOR FURTHER INCREASE OF TURKEY’S COMPETITIVENESS

CONCLUSION TOYOTA MOTOR MANUFACTURING TURKEY INC WE BELIEVE TURKEY’S BRILLIANT FUTURE TURKEY IS THE RIGHT PLACE TO DO BUSINESS

THANK YOU TEŞEKKÜRLER TOYOTA MOTOR MANUFACTURING TURKEY INC