The Nation Publishing Co. Limited The Nation Publishing Co. Limited. More Reach, Better Results Greater Value!!

The Nation Publishing Co. Limited Main Advertising Products

Key Advertising Options Newspapers –Editions printed 7 days a week –Classifieds –Special sections, which include: Forever I Do Wedding Competition Bajan Lifestyles Cute Kids Cariblist - real estate listing –Pre printed inserts

Key Advertising Options Cont’d Specialty Publications –Friends Magazine –Better Health Magazine –Business Authority Newspaper –Crop Over Magazine –Workbook Study Guide –Cricket Test Match Specials Website –Nationnews.com Community event sponsorships –Advertisers can get involved in The Nation’s community events

Nation Newspapers Newspapers are printed on a daily basis –Daily Nation Printed on Monday, Tuesday & Thursday –Midweek Nation Printed on Wednesday Includes sports pull-out –Weekend Nation Printed on Friday Includes Groove Magazine - Entertainment guide –Saturday Sun –Sunday Sun Includes lifestyle guide - Easy Magazine Each edition offers an extensive package of local, regional and international news and advertising information Very reliable media for delivering sales messages

Other Newspaper Ad Options Special sections –The Nation publishes a wide range of advertising & editorial sections that focus on companies & special areas of interest Innovative vehicle for showcasing company promotions, product launches, milestones, etc. Allows advertisers to target specific market segments Pre-printed Inserts –Extensive distribution network for your flyers, newsletters, magazines and other products –Zone distribution available by parish

Nation Classifieds The Nation offers the most extensive & successful classified sections in Barbados Classifieds appear in each daily newspaper edition –Largest listings include: Family Notices, Auto Guide, Real Estate, Commercial Services, Vacancies, Items for Sale

Business Authority Business newspaper published weekly on Mondays Premier guide to Barbadian, Caribbean and international business news and other relevant intelligence Features a business calendar and profiles Caribbean business leaders Read by all key decision makers in the Barbados business community

Friends Magazine Free magazine targeting visitors to Barbados Printed on a fortnightly basis copies distributed annually Provides visitors to the island with information on: –local culture, tourist attractions, restaurants, rental agencies, etc Most widely read visitor publication on the island Has an extensive distribution network –Available at all the major hotels, guest houses, other tourist accommodations, restaurants, gas stations, and other tourist attractions, –Distributed at BWIA West Indies Airways ticketing offices outside of Barbados –Available at the overseas offices of the Barbados Tourism Authority (responsible for the world wide promotion of Barbados as a vacation spot)

Better Health Magazine Monthly publication Focused on helping Caribbean readers to better think, feel, look and live healthy Offers credible and reliable health information –It has won several awards for its editorial content Pan American Health Organisation Caribbean award - Best health coverage by a media house United Nations Population Fund Caribbean office award - Outstanding Coverage by a Newspaper of Adolescent health and Development Issue

Better Health Magazine Recently revamped and re-launched in February 2006 to increase market appeal and provide more value to advertisers and readers Provides advertisers with ready access to the growing niche health, lifestyle & beauty market Has a wide and varied readership

Crop Over Magazine Full glossy magazine, published annually at the end of Crop Over - Barbados’s cultural festival & carnival season held from June - August –Showcases major events during the season, in a colourful, photo journalistic style Circulation is in excess of Island-wide distribution Distributed internationally through the offices of the Barbados Tourism Authority

Cricket Test Match Special Specialty magazine published during international cricket matches played in Barbados Content includes: –Profiles on local and touring players –Match statistics Circulation is in excess of 5000 –varies based on teams involved

Workbook A study guide to help students (ages 9 -11) prepare for the Common Entrance Examination (A secondary school entrance examination) Sold with the newspaper at a reduced rate at primary schools islandwide. Circulation is approximately 6000 –Distributed at all primary schools in Barbados Great vehicle for promoting products targeted at children

Website - Nationnews.com Perfect extension to all your print advertising Advertising options include: –Sponsored text Links –Standard banners (horizontal or vertical) –Multimedia banners #1 website in Barbados in terms of hits and unique visits –Most visitors are from the USA, Barbados & Other Caribbean Nations, Canada & the UK Provides online readers with access to key news stories and columns that appear in the printed edition. The site also features: –Discussion Boards about topics that affect Barbados and the wider Caribbean –Searchable archive for news stories

Nationnews.com Site Traffic

Why Advertise with The Nation? Expand your reach in the local and regional market –You expect results, we deliver everytime Online or in print, our Advertising Products and Services as well as our Community Outreach Initiatives offer you the perfect promotion vehicles to reach target audiences We are a reliable partner We truly know our audience We offer you more extensive brand exposure than any other medium in the market We have products geared for your business. We have the most competitive & cost effective newspaper advertising rates in the market!

Key Advertising Contacts Wilfred Field Advertising Manager/ Director Tel: Paulette Jones Assistant Advertising Manager Tel:

Key Advertising Contacts Trevor Marshall Advertising Administration Manager Tel: Valerie Hope Marketing Executive Tel:

Contact Us The Nation Publishing Co. Limited P.O. Box 1203 Fontabelle St. Michael Barbados, BB11000 West Indies Website: Tel: (246) Fax: (246)