LAUREA KERAVA TOURISM STUDENTS PRESENT: “BRAZILIAN ACTION” AUTHORS: LINDA RUUTIKAINEN, VIORICA BUCUR, WEN DI, MARI HEIKKALA DEGREE PROGRAMME IN TOURISM,

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Presentation transcript:

LAUREA KERAVA TOURISM STUDENTS PRESENT: “BRAZILIAN ACTION” AUTHORS: LINDA RUUTIKAINEN, VIORICA BUCUR, WEN DI, MARI HEIKKALA DEGREE PROGRAMME IN TOURISM, LAUREA KERAVA

BRAZIL & AMAZON – THE LUNGS OF THE EARTH

THE RAINFORESTS OF BRAZIL MAGICAL AMAZON

FLORA & FAUNA OF AMAZON

BUT WE HUMANS ARE RUINING IT….

BURNING THE FORESTS….

DEFORESTATION AND CLIMATE CHANGE ARE BLAMED FOR THE CRIPPLING OF THE AMAZON AREA

OVERCUTTING AND DEFORESTATION HAVE AN IMMEDIATE CONSEQUENCE: FLOODING

BRAZIL HAS BEEN SUFFERING FROM THE WORST FLOODINGS OF THE CENTURY, CRIPPLING THOUSANDS OF PEOPLE AND LEAVING THEM HOMELESS.

MUDFLOODS HAVE BEEN BURYING VAST AREAS NEAR RIO DE JANEIRO

RESCUE WORKERS ARE WORKING OVERTIME…

…BUT THE NATURE IS SHOWING ITS POWER…

The mass message reflects "our concern about global warming, whose impact we will be the first to feel, although we, the peoples of the Amazon, have protected and cared for the forests" Photos courtesy of AFP/Getty, Reuters, Stephen Ferry / Liaison / Getty Images, and Corbis; Original Source: The Telegraph and IPS

SOLUTIONS TO PREVENT THE EFFECTS – PROTECTED AREAS

THE GOVERNMENTAL CONCERN AND ACTIONS

THE BRAZILIAN ETHANOL PROGRAMME Finding alternative choices for traditional gasoline= Bio-fuel made from sugarcanes

The PROCEL ( electrical energy conservation program) ENCOURAGING PEOPLE TO SAVE ENERGY IN EVERYDAY LIFE

PROINFA – INCENTIVES FOR RENEWABLE ENERGY SOURCES ENCOURAGING PEOPLE TO FIND ENVIRONMENTAL FRIENDLY SOLUTIONS

GARBAGE HANDLING AND RECYCLING FAVELAS – THE DISTRICTS FOR POOR PEOPLE WHO PRODUCE MOST OF THE GARBAGE

COMMUNITY AND INDIVIDUAL INVOLVEMENT

Individual involvement

DIFFERENT MEANS OF RECYCLING

ORGANIZATORIAL & COMMUNAL LEVEL ACTIONS RECYCLING GARBAGE IN RIO DE JANEIRO

AS A RESULT OF A NEW RECYCLING POLICY, BRAZIL IS NOWADAYS THE BIGGEST ALUMINIUM RECYCLER.

THE NEW GARBAGE COLLECTION PROGRAM LEAVES THE SEPARATION OF GARBAGES TO SUB-CONTRACTORS, CREATING MUCH NEEDED WORKING OPPORTUNITIES FOR THE POOR

FRIENDS OF THE EARTH BRAZIL- NÚCLEO AMIGOS DA TERRA Núcleo Amigos da Terra - Brasil was founded in 1964 as a women's organization with a strong democratic mission. They campaign over sustainability, concentrating in consumption, garbage and recycling matters.

BRAZIL IS TAKING ACTION- ARE YOU ???