1 Wimbledon Broadcast Sponsorship Proposal 2010
2 Introduction On the 21 st June, the 124 th Wimbledon kicks off on the green grass courts on centre court. Wimbledon 2009 saw Roger Federer collect his sixth Wimbledon and a record 15th Grand Slam title after a thrilling men's final. In the ladies' event, Serena Williams defeated her sister Venus for the third time in a Wimbledon final. Both champions have their eyes set on reclaiming the prestigious grass court crowns in TVNZ have exclusive live coverage of this years event, which is regarded as the centrepiece of world tennis.
3 Broadcast Coverage TVNZ will provide exclusive live coverage of Wimbledon 2010 on TV2 The action will be streamed live through the night through tvnz.co.nz Replay and catch up matches hosted on both tvnz.co.nz and TVNZ 7 Afternoon highlights shows will play daily on TV2 from 3-4pm
4 TV2 Coverage (NZ Time)
5 On-Air Sponsorship Benefits
6 On-Air Sponsor Benefits – TV2 Opening Title Sequence The Sponsor will receive a 10 second visual and verbal opening credit sequence in a solus position at junction immediately prior to the Live Coverage and Highlights shows acknowledging the sponsors association Closing Title Sequence The Sponsor will receive a 10 second visual and verbal closing credit sequence in a solus position at junction immediately following the Live Coverage and Highlights shows acknowledging the sponsors association Break Titles The Sponsors full screen logo will be incorporated into the programme break titles leading out of all commercial breaks. Programme Promotions All televised programme promotions for Wimbledon will give visual reference to the Sponsor.
7 On-Air Sponsor Benefits – TV2 Exclusivity This broadcast sponsorship is offered with a commercial exclusivity option.
8 Sponsorship Advertising Package The Sponsor will receive one airtime pack as follows:. Wimbledon Advertising Pack consisting of 2x30” TVC within each of the following: All LIVE broadcasts of the Wimbledon tournament All Highlights of the Wimbledon Tournament Note: advertising is not available in Sunday coverage between 6am and midday
9 Indicative Pack Spot/Tarp Falls TV2 MatchNo. of sessions airedTX TimeFormatPack Spots Mens & Ladies Singles 1 st Rd1Mon: LIVE2 Mens & Ladies Singles 1 st Rd1Tues: LIVE2 Mens & Ladies Singles 2 nd Rd1Wed: LIVE2 Mens & Ladies Singles 2 nd Rd1Thur: LIVE2 Mens & Ladies Singles 3 rd Rd1Frid: LIVE2 Mens & Ladies Singles 3 rd Rd1Sat: LIVE2 Mens & Ladies Singles 4 th Rd1Mon: LIVE2 Mens & Ladies Singles QTR Finals1Tues: LIVE2 Mens & Ladies Singles QTR Finals1Wed: LIVE2 Mens & Ladies Singles Semi-Finals1Thur: LIVE2 Mens & Ladies Singles Semi Finals1Fri: LIVE2 Ladies Singles Final1Sat: LIVE2 Ladies Singles Final Replay1Sun: Replay (TBC)2 Mens Singles Final1Suns: LIVE2 Mens Singles Final Replay1Mon: Replay (TBC)2 Daily Highlights Show11Daily following: Highlights22 TOTAL2652 TOTAL TARPS AP TOTAL TARPS AP
10 Interactive Sponsorship Benefits
Wimbledon Open Interactive Content TVNZ Interactive coverage of the 2009 Wimbledon Open will take over the current TVNZ Tennis section. Event coverage will include: News Video Galleries: – Live streaming – Featured matches – Daily highlights package – Archive footage Results/Fixtures Player profiles World rankings NZ hopes History Photo galleries TV Schedules
Wimbledon Open on tvnz.co.nz
Wimbledon Open Interactive Sponsorship Benefits ElementDelivery Logo/Skins/EnvironmentalN/A Advertising: 760x120 Bigbanner ad unit500, x250 Rectangle ad unit500,000 Pre/mid/post-roll video ad unit60,000 Online competition/promotionN/A Total:1,060,000 Note: All ad impression delivery guaranteed. Any shortfalls to be made up in relevant sections of the TVNZ websites.
14 Broadcast Sponsorship Valuation
15 Sponsorship The sponsorship ratecard value for Wimbledon is $87,000. TVNZ are seeking a net sponsorship fee of $50,000 which is subject to 20% agency commission TVNZ look forward to discussing this opportunity with an interested sponsor.
16 For more information please contact Aaron Dawson TVNZ Programme Partnerships Phone: (09) Mobile: