1 DoCoMo’s 3G Deployment and Actions for Sustainable Growth Masaki Yoshikawa Managing Director, Global Coordination Department NTT DoCoMo, Inc. November 23, 2005

Japan’s Cellular Phone Market 56.0 ％ 23.2 ％ 16.8 ％ (As of September 2005) Market Share Overview of Japan’s Cellular Phone Market 61,136 69,349 75,944 81,921 36,219 41,011 44,149 46,328 3/20013/20023/20033/20043/2005 Market Total Number of DoCoMo Subscribers （ thousands ） *Source ： Telecommunications Carriers Association (TCA) 4.0 ％ 86,998 48,825 9/ , ,127 1

1. Adoption of PDC, a proprietary technology, for 2G 2. High penetration rate of mobile internet service 3.Wide spread of handsets with various functionalities (e.g. camera, FeliCa, GPS, etc.) 5. Rapid deployment & growth of 3G services (W-CDMA vs. CDMA 1X) 4. Extremely small percentage of prepaid users Characteristics of Japan’s Cellular Phone Market (1) 2

Subscribers （ million ） Subscription Rate （ % ） Total Subscribers 49.9 － Mobile Internet （ i-mode ） % Camera-phones39.178% 3G （ FOMA ） % Prepaid % Subscribers （ million ） Subscription Rate （ % ） Total Subscribers 89.1 － Mobile Internet77.287% Camera-phones70.479% 3G （ W-CDMA, CDMA2000 1x ） % Prepaid2.7 ※ 3% ※ 【 DoCoMo 】 【 Market 】 As of September, 2005 ※ As of Dec, 2004 Characteristics of Japan’s Cellular Phone Market (2) 3

OperatorNetworkLaunchSubscribers DoCoMo W-CDMA 2001/1016,770,100 Vodafone2002/121,753,600 au CDMA2000 1X 2002/0419,547,400 (2002)(2003) 【 month 】 (2004) (September 2005) Growth of 3G Users in Japan (W-CDMA & CDMA2000 1x) (subs.) (2005) 4

Key Drivers for 3G Success Network ServicesHandsets 5

② Handset Standby Time Short Long ●P2101V ●N2001 ●P900i ●F900i ●D900i ●F2051 ●P2051 ●N2102V ●F2102V ●N900i Network and Handsets Network and Handsets ① Outdoor Network Coverage series Launch i series Launch FOMA Launc h

Model Name2051 series2102V series900i series902i series Main Model Release ～ ～ ～ ～ Function Effective Pixels for Camera 0.1 ～ 0.3 Mega pixel 0.3 Mega pixel 1.2 ～ 2.0 Mega pixel 2.0 Mega pixel Videophone ×○ i-appli File Size MAX 230KBMAX 500KB Bar Code Reader ××○ i-mode FeliCa (Wallet Function) ×× △ only 2model ○ N2051 N2102V N900i ※ ”FeliCa” is a registered trademark of SONY Corporation After 900i seriesBefore 900i series FOMA Handset Evolution N902i NEW 7

i-mode mail i-appli DX Deco-mail Sites browsing i-motion mail Java application Movie Clip FOMA Basic Service ～ｉ -mode ～ Send original movie clips Decorate i-mode mail with colored backgrounds and text, images, and music Decoration 8

Outdoor Site Customer Branch Head Office Visual Net Video Conference FOMA Other Basic Services V Live DoCoMo Platform Live Streaming Service FOMA FOMA camera PC V-liveServer DoCoMoNetwork ISDNIP-VPNFOMA JapanOverseas 12 Countries Video Call UK Australia Hong Kong Singapore South Korea Austria Taiwan Italy Spain France Germany Portugal (As of October,2005) International Videophone 9

\6,140 (Yen) FOMA and mova ARPU \9,050 [ 05/7-9 (2Q) ] 10 34% 66% 22% 78%

Challenge: expansion from traditional “Telecom Business Model” to “New Business Model” Wallet Commuter passCredit card Music/Broadcast Safety & Security Telecommunications Useful for every aspect of daily business/life Voice callMail Videophone Poc Telecom infrastructure Web browsing Evolution of Cellular Services Lifestyle infrastructure 11

i-mode FeliCa ～ New Business Horizon ～ KEY/ID MEMBER’S CARD FINANCE TICKET TRANS- PORTATION SHOPPING ONLINE SHOPPING ◆ The list of service providers include those planning to start service in the future. ◆ “Edy” is a brand of prepaid e-money managed by bitWallet, Inc. ◆ “Suica” is a registered trademark of East Japan Railway Company. ※ The logos of each service provider are presented in Japanese syllabary order of the company name. User base of i-mode FeliCa handsets: 6.5 million (As of Sept. 30, 2005) 12

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