ELECTRONIC S

EBAY ELECTRONICS HOLIDAY PLANNING 2015

Holiday Key Timelines Promotional PeriodStart DateEnd Day & Date Fund Your HolidaysMon, Nov 2Sun, Nov 8 Shop Early & SaveMon, Nov 9Sun, Nov 15 Countdown to Black FridayMon, Nov 16Sun, Nov 22 Black Friday WeekMon Nov 23Wed, Nov 25 ThanksgivingThu, Nov 26 Black FridayFri, Nov 27 Cyber SaturdaySat, Nov 28 Countdown to Cyber MondaySun, Nov 29 Cyber MondayMon, Nov 30 Cyber TuesdayTue, Dec 1 Cyber Monday weekWed, Dec 2Sun, Dec 6 Green MondayMon, Dec 7Tue, Dec 8 Cyber Week extendedWed, Dec 9Thu, Dec 10 Fashion FridayFri, Dec 11 Cyber Week extendedSat, Dec 12Tue, Dec 15 Last minute giftsWed, Dec 16Thu, Dec 24

This year, eBay is pre-committing our most powerful marketing support during Holiday for items and events based on selling thresholds 4 Tier A: Single Item Promotions Tier B: Event Promotions Single item $500K+ sales forecast over 1-2 days High demand inventory, usually branded Significant discount (20%+) below market- leading price items comprising a consistent theme of inventory Sales forecast: $800K for Holiday Non-Peak week Events $1M for Holiday Peak week (Thanksgiving & Cyber Monday Weeks) High demand inventory; branded or opening price point Market-leading price (pre subsidy) Selection and value proposition

Each promotion will receive a minimum of 4 hours of exposure with additional exposure pending performance 5 Deals Page ‘primary’ placement ONSITE Deals Page ‘deals by category’ placement* *Note: Deals Page ‘deals by category’ placement is not currently available for pre-commitment.

Q4 Events will Focus on hot NIS product offerings with the best in market value Laptops/Tablets, Gaming Consoles and CE will continue to be the go-to categories for tech in Q4’15. During the key holiday moments, tech events will focus on supplementing our key head inventories with breath of value and selections for eBay treasure hunters 6 High Level Theme Cellphones Focusing on events on peripherals to iphone6, 6S and Galaxy S6 and Note5, power banks, cases etc. Computer and Networking Selections of value Chromebooks/tablets, brand specific push as well as events on monitors and printers during peak holiday period CE TV across the size spectrum, 4K TV, entry level 1080 (to hit price point), headphones and shelf sound-dock promotions, additional CE gadget focus for eBay Treasure Hunters Gaming Gaming console bundles, value titles, gaming peripherals and accessories, (pre-owned titles at great value (TBD) Photo Point and shoot cameras at great value; refurbished SLR, lens promotion, GoPro accessories and other action cams, HD video cam Seller SpecificOpen to discuss seller specific events promotion depending on inventory mix

Specific Inventory Guidance (Computer and Networking) 7

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Specific Inventory Guidance (Photo) 9

Specific Inventory Guidance (Gaming) 10

Specific Inventory Guidance (Cellphone) 11

Specific Inventory Guidance (Cellphone) 12

Specific Inventory Guidance (CE) 13

Specific Inventory Guidance (CE) 14

Next Steps Seller submissions for Tier A and Tier B packages sent by August 21 st Selections reviewed and confirmed by September 18 th Additional conference calls to lock in key head items and events; bi- weekly inventory review and progress check 15

Questions? 16 Thank you for your partnership!!!!