Page Design. Dec. 11, 1997 October 14, 2014 Dec. 1, 1998.

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Presentation transcript:

Page Design

Dec. 11, 1997

October 14, 2014

Dec. 1, 1998

October 14, 2014

Feb. 18, 1997

October 14, 2014

Main Design Categories Free form Grid

Free Form Free-flowing placement of text and other graphic elements within a design’s frame

Grid More traditional Objective, unemotional organization to a graphic design

The “formula” 2-column, 3-column, 4-column Banner spans columns Sometimes elements span more than one column Footer spans columns

Examples Two-column design: Three-column design:

C.R.A.P. Principles of Design Contrast Repetition Alignment Proximity

Contrast If two elements are different, make them very different Vary size, typeface, emphasis, color, texture, etc. If everything looks the same, nothing is emphasized

Repetition Items performing same function should look very similar Repetition gives identity Suggest templating sysetm Also has load time implications—reuse of graphics

Alignment Gives order to design Looks polished and finished Every element should align with something else on the page

Proximity Items near each other are seen as a unit

Balance Placement of elements within a design’s frame A design is considered balanced if it equalizes the weight between the x and y axis Symmetrical Asymmetrical

Simplicity Minimal use of graphics Doesn’t mean no graphics If an element is removed, does meaning suffer?

Page width Fixed pixels pixels Responsive Mobile Devices