Personal Personal ● Portable ● Public Artist Impression
A PC Revolution ROM based PC Personal, Portable, Public Personal – User friendly Portable – can be taken from place to place Public – can be used by anyone Low cost Fast No license fees
A Price Revolution Target price – Under US$250 –Computer –LCD Monitor –Mouse –5 USB 2.0 Ports –WiFi Capable
A Software Revolution Custom Operating System Evolution – Open Office 2.0 Office Suite – Production Tools GAIM – Instant Messenger Gimp – Image Editor Skype – VoIP MoneyBar – Point of Sale Solution Open Source PDF & Post Script Viewer XAmp – MP3 Player Audicity – Recording software Firefox Internet Browser
Benefits Universal language support Highly resistant to viruses & spy ware Virtually maintenance free No Hard Drive crashes Compatible with WinTel file structures Affordable (about the cost of a cell phone) Internet capable IP phone capable
Immediate Competition AMD’s Personal Internet Communicator The Amida Simputer The Alphasmart Walmart/Sun Linux Based PCs/Laptops Pocket PCs (HP iPAQ) PDAs (PalmOne Zire 21, RIM Blackberry) Mobile Phones (Samsung D500)
Future Competition Encore Software’s Mobilis MIT Labs Sub-100 Laptop Via Technologies Terra PC Xenitis
Market Horizontal Markets Emerging countries Small Medium-Size Enterprises Consumers (homes, families) Vertical Markets SME – small offices, Moms-n-Pops (POS terminals) Education - schools Geographical Markets Asia – China, India, Pakistan, ASEAN Trading Bloc Africa Eastern Europe Latin America
Distribution Country partnerships Marketing Channel Companies OEM – Direct Sales (Infomercials)