presented by: xiuqin cai (Sophie)

ECONOMY China is one of developing country in Asia which have huge populations and big land. The economy develop is very fast in recent years. Especially the developing of rural economy have got remarkable result. because In china, 70% of people are from countryside. Enhance the large group’s consumer level will push the china’s economy to new milestone.

POLITICAL China is a socialism country. Government expect to reduce the extreme disparity between rich and the poor. So develop the poverty-stricken place are imperative under the situation.

M ARKET There are three main telephone & internet company in china: China Mobile Communication Corporation China United Telecommunications Co. Ltd CHINA TELECOM corporation

C HINA MOBILE China mobile start from 20 th, April 2004, have biggest group of customer and perfect internet system. The company have 31 branch in china and many small franchises in Special Administrative Region. This company have at least 5 billions customer, the brand value is $57,236 million US dollars.

C HINA U NITED T ELECOMMUNICATIONS This Company also have many branches both in domestic, Special Administrative Region and new York. There are 463 thousand professional staffs in this company.

CHINA TELECOM CORPORATION This company is second biggest telephone company in china, have branches all over the world, 670 thousand staffs and brand value is 6322 billion yuan.

B USINESS ALL INCLUDES : Telephone Mobile phone Internet Satellite Communications

C OMPETITION AND COOPERATION Same kind of business Same business area – china All people are their customer Cooperate to find advance technology Benefit the customer

CUSTOMER

P RODUCT AND S ERVICE Companies all introduce advanced technology (e.g. 3G license) and renew product quickly. provide best service to customer, reduce price or increase advertizing to get more customers.

STAFF Companies choose staffs from university and colleges every year. All staffs will pass trail period, have training every half year. Staffs all got certificate about telecommunication.

C OMMUNICATE WITH CUSTOMER Those companies communicate with customer by use: Face to face Telephone Online Message

T REND Follow the economic develop, the domestic market achieve Saturation. So companies will introduce product and service to the whole world to get more benefit.

W HY CHOOSE IN CHINA Have largest population Still have develop space Government support

W HAT IS BENEFIT ? Strength No much competitors, easy get customers Already have advanced technology, easy attract customer More Economy develop, improve customer consumption level.

Opportunity have many places can develop (Rural development ) companies will open new branch in the foreign country.

G OVERNMENT SUPPORT Bank loan (reduce interest and investment requirements) Taxation (reduce the tax, easy apply licenses)

DISADVANTAGES Investors didn’t have many choices to find more companies. Telephone industry wasn’t stable, customers always changed. Limited space of development in china.

Thank you for your listening!