Professional Salon Program ALIVE MAX REVOLUTION Professional Salon Program

ALIVE MAX REVOLUTION There are more than 500,00 professional salons in North America. These salons hold the key to millions and millions of potential ALIVE MAX REVOLUTION customers. ALIVE MAX REVOLUTION is the perfect vehicle to help professional salons reach more customers and earn retail profits from existing customers.

ALIVE MAX REVOLUTION INSTANT FACE LIFT & 24k GOLD ANTI-AGING SERUM Look 3 – 5 Years younger in one application Diminish Fine Lines & Wrinkles Improve Skin Tone & Color

ALIVE MAX REVOLUTION Professional Salon Program Step 1: Cold Call Step 2: Demonstration to Owner Step 3: REVOLUTION – Client Demonstration Day

COLD CALL - Intro Always approach the salon with respect for the salon owner’s time. Salon owners and hair stylists are some of the hardest working people in the world. They serve their clients and earn their respect. Showing respect for the salon owners time is a key to successfully working with salons.

COLD CALL - Script Sample Cold Call Script “I can see that you are busy, I only stopped by to drop off a flyer on the new REVOLUTION INSTANT FACE LIFT …… yes it really does show a 3 – 5 year improvement in one application. Great, because you are busy, I will leave this flyer and be back next Tuesday. Is it better to schedule the free demonstration at 10:00 or 11:00? Great, I’ll see you next Tuesday at 10:00 am.

COLD CALL - Points The purpose of the cold call is to set up an appointment to show a demonstration of the INSTANT FACT LIFT. Be respectful of their time and space. Have a simple flyer with you that allows you to right down the date and time of the Demo that you are scheduling. Be in and out quickly … don’t linger and take up their time.

DEMONSTRATION to OWNER The purpose of the DEMO to the OWNER is to help the Salon Owner see the immediate and amazing results of the INSTANT FACE LIFT. Invite the Salon Owner along with 2 or 3 others to experience the DEMO at the same time. Make sure that you are prepared with product to use for the DEMO and with KITS to SELL at the DEMO.

DEMONSTRATION to OWNER Most Important Item: ONLY DEMONSTRATE THE INSTANT FACE LIFT ON ONE SIDE OF THE FACE. Begin the demonstration by having all 3 or 4 people sitting down in close proximity. Drape a towel or shawl around their neck to protect their clothing in case something spills. It is usually the easiest to demonstrate the product on the right side of the face.

DEMONSTRATION to OWNER Step 1: Apply a small “nickel size” amount of the CLEANSER to the back of the persons’ right hand. Ask them to use their left hand to “dip” into the cleanser and apply it in an upward and outward direction onto the right side of their face. Step 2: Give the person a damp cloth and have them remove the cleanser with the damp cloth. Step 3: Apply a “quarter size” amount of the INSTANT FACE LIFT Masque to the back of their right hand. Have them apply the masque with moistened fingertips in an upward and outward direction. Apply along the jawline, moving in an upward and outward direction to near the ear and hairline area. When applying under the eyes, apply inward towards the nose. Apply up and out on the forhead from the eye brow up towards the hairline.

DEMONSTRATION to OWNER Step 4: Allow the masque to dry for 15 – 25 minutes. While the masque is drying and working, it is an excellent time to talk about the fabulous results that you have experienced with the INSTANT FACE LIFT. Tell them stories of customers who love the product and it will help prepare them to buy the product from you. Tell them stories of how you have seen positive results and the positive results of your other clients and salons …. This will help them be prepared to buy the product when you remove the masque. Point out the results that you are starting to see on the one side that has received the INSTANT FACE LIFT application. You can always see results along the jaw line, around the mouth, along the cheek bone, around the eyes and with the eyebrows and forehead. Point out these results that you are seeing and let them see the results in each other. It is easier to see results looking straight at someone else than it is to look in the mirror.

DEMONSTRATION to OWNER Step 5: Talk to the Salon Owner about your unique program for “helping to make money for salons” instead of simply trying to “sell packages to salons.” This is an important difference between the Alive Max team and other companies that sell products to salons. Salon Owners never like talking about money in front of clients. If clients are receiving the demo with the salon owner, then save the “money” conversation until after the demo is over. If the demo is with the salon owner and other stylists, then it is o.k. to talk about the money involved.

SELLING THE PRODUCT When demonstrating the INSTANT FACE LIFT, there are many key points that help to close the sale: Only demonstrate the INSTANT FACE LIFT on one side of the face. While the INSTANT FACE LIFT is drying, talk to the customer about the positive differences that you can see along their jaw line, around their eyes and around their mouth. This helps prepare the customer for looking in the mirror when they remove the INSTANT FACE LIFT. Talk about the discount they receive when they purchase the package “Today”. Talk about other customers that you have and the positive results that they see. Most importantly, focus on the person who is most exited about the product and most excited about purchasing the product. Close the sale with that customer and they will help you close the sale with the other customers. It is important for the Salon Owner to purchase a Set of INSTANT FACE LIFT + the 24k GOLD ANTI-AGING SERUM at the time of the Demonstration to Owner … so that the salon owner can tell the customers “I was so amazed at the results that I purchased the INSTANT FACE LIFT on the spot.” If the salon owner starts inviting customers in for the REVOLUTION – CLIENT DEMONSTRATION DAY, and they know that the salon owner purchased the product, they are going to be ready to purchase the product themselves when they see the results.

Client Demonstration Day Make a Flyer that allows people to sign up for the Client Demonstration Day. Help the Salon Owner understand that for every INSTANT FACE LIFT package that is sold … a % of the profit is going to be paid by you to the Salon Owner. One of the reasons Salon Owners love this idea is that most sales people try and sell the salon a big package and then let the Salon sell the product to the customer. With the INSTANT FACE LIFT, you can actually help the Salon sell the INSTANT FACE LIFT packages to the customer and pay the Salon Owner profit. This is a very powerful concept. After the Salon Owner has seen your success with one or two REVOLUTION – Client Demonstration Days … they will want to sign up in Alive Max and purchase the Presenter Package themselves to make even more profit on each sale.

Complimentary Demonstration INSTANT FACE LIFT Complimentary Demonstration Thursday, June 10th, 2010 9:00 am _____________ ____________ _____________ ____________ 10:00 am _____________ ____________ 11:00 am _____________ ____________

Client Demonstration Day Point #1: As an Indpendent Sales Representative for Alive Max, you can decide exactly what portion of the wholesale to retail profit you keep for yourself and what portion of the wholesale to retail profit you pay to the Salon Owner. Point #2: Here is an example of how it would work for the REVOLUTION – Instant Face Lift AND the 24k Gold Anti-Aging Serum Example #1: Suggested Retail Price: $ 419.90 Discounted Retail Price: $ 299.95 (Buy Today & Save $ 120.00!!!) Presenter Package Price: $ 129.95 Salon Owner Profit: $ 70.00 Alive Max Rep Profit: $ 100.00

Client Demonstration Day Here is an example of how it would work for the REVOLUTION – Instant Face Lift AND the 24k Gold Anti-Aging Serum Example #2: Suggested Retail Price: $ 419.90 Discounted Retail Price: $ 349.95 (Buy Today & Save $ 70.00!!!) Presenter Package Price: $ 129.95 Salon Owner Profit: $ 80.00 Alive Max Rep Profit: $ 140.00 Remember, the INSTANT FACE LIFT is such an AWESOME product that people have sold 5 – 10 and even 15 INSTANT FACE LIFT packages in a salon in one day. Imagine selling 10 packages … paying a Salon Owner $ 800.00 and earning $1,400.00 yourself.

ALIVE MAX REVOLUTION INSTANT FACE LIFT & 24k GOLD ANTI-AGING SERUM Look 3 – 5 Years younger in one application Diminish Fine Lines & Wrinkles Improve Skin Tone & Color