Professional Issues ENTRP 4123 Frederic Murray Assistant Professor MLIS, University of British Columbia BA, Political Science, University of Iowa Instructional.

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Professional Issues ENTRP 4123 Frederic Murray Assistant Professor MLIS, University of British Columbia BA, Political Science, University of Iowa Instructional Services Librarian Al Harris Library

What is the most important commodity in today’s economy?

There is a profound gap between the knowledge and skills most students learn in school and the knowledge and skills they need in typical 21st century communities and workplaces. -The Partnership for 21st Century Skills

21 st Century Skills Critical Thinking & Problem Solving Communication Collaboration Creativity & Innovation

Skills for Workplace Success

Today’s Class 1. Set Up a Web Portal with Business RSS feeds 2. Learn to Navigate Three Library Databases a. Learning Express b. Hoovers c. First Research

WWW. Library Database RSS iGoogle –Office Corner (NYT) –Business Week Indeed.com OKPolicy.org Khan Academy –Venture Capitol –Valuation Learning Express Hoovers First Research

RSS iGoogle

Create Web Portal w/ RSS Feeds Go to Google/ Use Firefox Create iGoogle Open another tab Go to Indeed.com –Create and Add Job Feed to iGoogle Add “Gadgets” to iGoogle –Business Week – search “add gadgets” –Corner Office (NYT) – Go to NYT websiteNYT website

Other Web Resources OKPolicy.org –Add RSS feed Khan Academy –Venture Capital –Valuation –Finance

INTERMISSION

Library Web Page: Databases Learning Express Hoovers First Research

Learning Express Register for an Account Add Content from Job Search & Workplace Skills to “ My Center” –Business Writing 1: Get Organized –TOEIC Practice Exam 1

Hoovers Search Information on Specific Companies –Financial data –Annual reports –Competitors –Officer names ONLINE TUTORIAL

First Research Locate trends, forecasts and more for over 200 industries. Resource for preparing for job or internship interviews. Industry reports include –competitive landscape, –products and operations –sales and marketing –interview preparation questions – industry forecast.

First Research Search Industry Landscape Industry Profile Chapters –Recent DevelopmentsRecent Developments –Business ChallengesBusiness Challenges –Trends & OpportunitiesTrends & Opportunities –Call Prep QuestionsCall Prep Questions –Industy ForecastIndusty Forecast –Web Links & AcronymsWeb Links & Acronyms Back out into the open web

North American Industry Classification NAIC is the standard used by Federal statistical agencies in classifying business establishments for the purpose of collecting, analyzing, and publishing statistical data related to the U.S. business economy. Standard Industrial Classification (SIC) System (Older)

Exercise One: Goodrich ISR Use Hoovers to review the company noting the following criteria: –People –Industry Information –Competitors –Financial Summary –Competitive Landscape Who is their top competitor and why?

Exercise Two: Goodrich ISR Use First Research to locate the Industry Overview for Goodrich ISR What are some Trends & Opportunities? What are a few good Call Prep questions? What are some of the industry drivers? (Hint – check Industry Forecast & Rating)

HBS Working Knowledge Faculty Research at Harvard Business School Forum for innovation in business practice, offering a first look at cutting- edge thinking from HBS faculty Free Weekly Newsletter

Questions? Contact me: Frederic Murray

Thanks!

Key Terms: Goodrich ISR/ Aerospace Industries 1.Itek Corporation becomes Goodrich ISR Info via Wikipedia 2.Hoover: search Goodrich ISR for Company Data 3.First Search: Search for Industry Landscape – search Industry Profile Chapters 4.First Search provides Web Links - Use them 5.Business Source Complete - Search using information gleaned from H & FS 6.LexisNexis: Search using information gleaned from H & FS 7.Ebrary Digital Book Collection: Key Word from First Search Industy Profile: Aerospace Products and Parts Manufacture 1.Search Chapter Headings 8.Yahoo Finance: Search Company & Industy Profile 9.Google Site Search 10.HBS Working Knowledge