Speed, Technology, Innovation, Diversity, Green 2008 Firestone Indy Lights

Speed, Technology, Innovation, Diversity, Green Firestone Indy Lights Goals and Objectives Series Graduates Operating Costs and Budget Purse Information and Structure Broadcast Information Marketing and Public Relations Demographics Firestone Indy Lights Contacts

Speed, Technology, Innovation, Diversity, Green Firestone Indy Lights Goals and Objectives: Strategic balance of ovals, road courses and street circuits Television audience and spectator growth Continue to graduate teams and drivers to the IndyCar Series Continue to offer competitive cost structure for participants Teams have equal access to equipment, engine, spares and tires

Speed, Technology, Innovation, Diversity, Green Graduates Firestone Indy Lights graduates in the 92 nd Indianapolis 500 –Marco Andretti –Helio Castroneves –Ed Carpenter –Dan Wheldon –Tony Kanaan * –Scott Dixon * –AJ Foyt IV * –Alex Lloyd * –Marty Roth –Hideki Mutoh –Jaime Camara –Townsend Bell * –Oriol Servia * –Jeff Simmons * – Series Champion

Speed, Technology, Innovation, Diversity, Green Firestone Indy Lights Budget New chassis (One)$ 157,890 Engine Lease (One Year)$ 45,000 Engine rebuilds 48,000 2 sets spare wheels$ 10,800 Tires (3 sets/race at $1,306/set)$ 62,688 Test tires, open tests, 10 tests$ 13,060 5 open tests$ 8,250 Accident damage, road course kit$ 125,000 Entry fees 21,600 Total$ 492,288

Speed, Technology, Innovation, Diversity, Green Firestone Indy Lights Purse EventPurse ScheduleEvent Total Payout HomesteadPurse 1$282,500 St. Petersburg 1Purse 3$194,000 St. Petersburg 2Purse 3$194,000 KansasPurse 1$282,500 IndianapolisPurse 2$325,500 MilwaukeePurse 1$282,500 IowaPurse 1$282,500 Watkins Glen 1Purse 4$172,025 Watkins Glen 2Purse 4$172,025 NashvillePurse 1$282,500 Mid-Ohio 1Purse 3$194,000 Mid-Ohio 2Purse 3$194,000 KentuckyPurse 1$282,500 Infineon 1Purse 3$194,000 Infineon 2Purse 3$194,000 ChicagoPurse 1$282,500 Total: $3,811,050.00

Speed, Technology, Innovation, Diversity, Green Firestone Indy Lights Payout Schedule Purse 1 Payment Schedule Purse 2 Payment Schedule Purse 3 Payment Schedule Purse 4 Payment Schedule 1st: $32, st: $40, st: $22, st: $20, nd: $25, nd: $30, nd: $17, nd: $15, rd: $20, rd: $24, rd: $13, rd: $12, th: $17, th: 19, th: $11, th: $10, th: $16, th: $18, th: $11, th: $9, th: $15, th: $17, th: $10, th: $9, th: $15, th: $16, th: $10, th: $8, th: $14, th: 15, th: $9, th: $8, th: $14, th: $9, th: $8, th: $13, th: $13, th: $9, th: $7, * Positions paid throughout the starting field

Speed, Technology, Innovation, Diversity, Green Firestone Indy Lights 2008 Television Details ESPN2 HD International Coverage Speed, Technology, Innovation, Diversity, Green

2008 Firestone Indy Lights Schedule March 29Homestead-Miami SpeedwayApril 3 4:00pm April 5-6Streets of St. PetersburgApril 102:00pm April 27Kansas SpeedwayMay 1 2:00pm May 23Indianapolis Motor Speedway LIVE12:30pm June 1The Milwaukee MileJune 51:00pm June 21Iowa SpeedwayJune 265:00pm July 5*Watkins Glen InternationalJuly 102:00pm July 12Nashville SuperspeedwayJuly 172:00pm July 19-20Mid-Ohio Sports Car CourseJuly 242:00pm August 9Kentucky SpeedwayAugust 142:00pm August 23-24Infineon RacewayAugust 275:00pm September 7Chicagoland Speedway LIVE12:30pm Same-Day Doubleheader*All times are Eastern DateEvent TV Broadcast Information

Speed, Technology, Innovation, Diversity, Green International Argentina - (ESPN Latin America) Australia – (ESPN Australia) Brazil – (ESPN Latin America) British Virgin Isles – (ESPN Caribbean) Bolivia – (ESPN Latin America) Cayman Isles – (ESPN Caribbean) Chile – (ESPN Latin America) Colombia – (ESPN Latin America) Costa Rica – (ESPN Latin America) Dominican Republic - (ESPN Latin America) Ecuador – (ESPN Latin America) Egypt – (ESPN Middle East) El Salvador – (ESPN Latin America) Finland – (Motors TV) France – (Motors TV) Guatemala – (ESPN Latin America) Germany – (Motors TV) Honduras – (ESPN Latin America) Ireland – (Motors TV) Israel – (ESPN Israel) Jamaica – (ESPN Caribbean) Kuwait – (ESPN Middle East) Mexico – (ESPN Latin America) New Zealand – (ESPN Pacific Rim) Nicaragua – (ESPN Latin America) Panama – (ESPN Latin America) Paraguay – (ESPN Latin America) Peru – (ESPN Latin America) Russia – (Motors TV) Spain – (Motors TV) Sweden – (Motors TV) Switzerland – (Motors TV) Uruguay – (ESPN Latin America) United Arab Emirates (ESPN Middle East) United Kingdom (Motors TV) Venezuela – (ESPN Latin America) Speed, Technology, Innovation, Diversity, Green

Television Audience

Speed, Technology, Innovation, Diversity, Green Firestone Indy Lights Marketing and Public Relations

Speed, Technology, Innovation, Diversity, Green Marketing Advertising –Firestone Indy Lights promotional advertisements placed in various publications this season: Sports Illustrated Autosport Magazine National Speed Sport News Formula Car Magazine

Speed, Technology, Innovation, Diversity, Green Marketing In-market promotions –Appearances at local in-market activities and events –Creates added opportunities for in-market sponsors to interact with consumers –Drivers serve as powerful spokespeople for Firestone Indy Lights and for their respective team sponsors –Driver autograph sessions in most markets

Speed, Technology, Innovation, Diversity, Green Public Relations A strategic public and media relations plan was put into place prior to the 2008 Firestone Indy Lights season. We are currently targeting the following: –Driver Hometown Markets –Race Markets –Auto and Racing Trade Publications –ESPN2 HD Firestone Indy Lights Broadcast –Countdown to the Championship

Speed, Technology, Innovation, Diversity, Green Firestone Indy Lights Demographics

Speed, Technology, Innovation, Diversity, Green Demographics 40 million Indy Racing League fans 1 in 5 U.S. adults are Indy Racing League fans Diverse, well educated audience with greater discretionary income Heavy consumers of TV, print and radio media More brand loyal than average consumer Early adopters of innovation and technology

Speed, Technology, Innovation, Diversity, Green Indy Racing League Fans Continued Firestone Indy Lights Demo% IndyCar Fans High School Grad 37% Some College 31% College Grad + 23% Education Firestone Indy Lights Demo% Avid IndyCar Fans $50,000 – $99,999 36% $100,000 - $249,999 20% $250,000 or more 3% Household Income Source: Scarborough Research

Speed, Technology, Innovation, Diversity, Green Indy Racing League Fans Firestone Indy Lights Demo% Avid FIL Fans Men67% Women33% Firestone Indy Lights Demo% FIL Fans % % % % Gender Age Source: Scarborough Research Race Firestone Indy Lights Demo% FIL FansWhite84% Black10% Asian2% Other3%

Speed, Technology, Innovation, Diversity, Green Firestone Indy Lights Contacts NameTitle Telephone Roger BaileyExecutive Director, Firestone Indy Lights Butch MeyerTechnical Director, Firestone Indy Lights John LewisVice President, Marketing and Business Development Greg GruningVice President, John GriffinVice President, Public Sarah DavisDirector, Business Affairs and Consumer Strategies Kasey ColerManager, Business Jason PenixCoordinator, Marketing