© Stephen Bourne 2011Alternative Presentations v2 2-2011 Alternative Presentations … and their importance.

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Presentation transcript:

© Stephen Bourne 2011Alternative Presentations v Alternative Presentations … and their importance

© Stephen Bourne 2011Alternative Presentations v Why do a Presentation? To show people how they can supplement or replace their present income in an enjoyable and stress free way To show people how they can simply and enjoyably change their lifestyle to the one they have always wanted To show people that FM Group is the best vehicle for them if they want either of the above

© Stephen Bourne 2011Alternative Presentations v Because we are all different Our presentation is the instrument that will either excite or disappoint a prospective new member We want to hit their `hot buttons as quickly as possible – if we know what their `hot buttons are! WHY use an alternative presentation?

© Stephen Bourne 2011Alternative Presentations v PowerPoint: Introduce and/or delete specific slides Desktop Presenter: Introduce and/or delete specific pages Verbally: Introduce `hot spot solutions into conversation/presentation HOW to use an alternative presentation?

© Stephen Bourne 2011Alternative Presentations v Find out about their current job and why they are looking at FM Group Ask if they have any previous experience in a home based business Example: Roy, as we may be working together in the future it would be really great if you told me something about yourself. What sort of work do you do? WHEN to use an alternative presentation? When you know something about the person (this is the benefit of qualifying people correctly)

© Stephen Bourne 2011Alternative Presentations v You have asked questions and found: They are in another MLM company that you know something about (or can easily find out about) They are in a dead end job They are in a `burn out job (pressure is good – stress is not) You know what they earn – not a lot You know what they earn – they are financially wealthy but do not have the TIME to enjoy their wealth When to use an alternative presentation? When you know something about the person (this is the benefit of qualifying people correctly)

© Stephen Bourne 2011Alternative Presentations v remove slides re conventional marketing and, if possible, prepare and show comparison slides between FM and their current company WHAT to alter in the normal presentation? If already in MLM:

© Stephen Bourne 2011Alternative Presentations v COMPARISONS – already in MLM Earn 33% to 35% commission on your PERSONAL sales Earn 25% commission on your PERSONAL sales You only need to sell £12 to earn total commission You must sell a minimum of £78 to earn commission Earn up to 21% extra commission on YOUR OWN SALES Do not earn any commission on your own sales Earn up to 21% on your team sales Earn up to 12% on your team sales You only need to order £12 to get commission on team You must have 5 team orders to get commission on team You can share in 9% of companys monthly worldwide turnover No comparable plan Easily achievable Mercedes car at all Leadership levels Difficult car programme – very few achieved FMNOVA

© Stephen Bourne 2011Alternative Presentations v Toshiba Laptop for all Amaranth Leaders No Toshiba Laptop for leaders You can recruit Locally, Nationally and Internationally You can only recruit your team in the UK Lots of incentives including cash rewards Minimum Sales leader incentives Catalogues usually updated once or twice a year Must buy catalogues every 3 weeks – could be expensive All orders photographed before packing - no missing products Problems with shortages, recharges and returns You can sell locally, nationally or internationally Your territory is allocated Next day delivery - every day if you like Delivery – once every 3 weeks FMNOVA COMPARISONS – already in MLM

© Stephen Bourne 2011Alternative Presentations v Do not have to be a doctor No fear of product legislation from Europe interfering with sales No fear of utility prices becoming more and more competitive Do not have to worry about selling a customer the wrong product You do not have to listen to peoples health problems You do not have to worry about competitors `next best juice ? FMFLP, ETC COMPARISONS – already in MLM

© Stephen Bourne 2011Alternative Presentations v Earn 33% to 35% commission on your PERSONAL sales You only need to sell £12 to earn total commission Earn up to 21% extra commission on YOUR OWN SALES Earn up to 21% on your team sales You need only to order £12 to get commission on team You can share in 9% of companys monthly worldwide turnover Easily achievable Mercedes car at all Leadership levels FMFLP, ETC COMPARISONS – already in MLM

© Stephen Bourne 2011Alternative Presentations v Those already in MLM will want to know more about the comparison of pay plans Stress BIG figures to BIG players Show SMALLER figures to SMALLER players If already in MLM: What to alter in the normal presentation?

© Stephen Bourne 2011Alternative Presentations v State that most people who join an MLM company leave early once they realise that they will initially pay out more than they are going to earn, possibly on products that they have never used before – health supplements, etc Ensure you stress the value and importance of only needing to spend under £12.00 month to qualify with FM Ensure you stress the fact that everyone uses our type of products Put the above information into a slide! If already in MLM: What to alter in the normal presentation?

© Stephen Bourne 2011Alternative Presentations v If you have knowledge of their current job – NOT EARNING A LOT: Show advantages of our business over the way they currently earn their income What to alter in the normal presentation? Remember: MOST people will INITIALLY want to SUPPLEMENT their income – not replace it

© Stephen Bourne 2011Alternative Presentations v Work the hours you want FM You are helped and encouraged to go up the ladder of success Holiday whenever you want – as often as you want Earn up to 21% on your team sales You can work full time or part time to earn the income you want You can share in 9% of companys monthly worldwide turnover Easily achievable Mercedes car at all Leadership levels YOUR JOB 9-5 job … whether you like it or not Only chance of promotion is when someone dies or moves on You are told when you can go on holiday – and for how long You never get a bonus based on the success of the company What are the chances of you ever getting a Mercedes car of your own? You do not get paid for helping others succeed If you do not work the hours designated – you will be sacked Work the hours you want FM COMPARISONS – NOT EARNING A LOT

© Stephen Bourne 2011Alternative Presentations v show value of TRENDS Talk about burnout, stress or lack of job satisfaction Highlight deficits of their current position to benefits of joining FM Talk about what they, with their experience, could bring to the business – high profile image, ego, etc What to alter in the normal presentation? If you have knowledge of their current job – FINANCIALLY WEALTHY:

© Stephen Bourne 2011Alternative Presentations v Work the hours you want FM COMPARISONS – FINANCIALLY WEALTHY You create leaders who take control of their businesses You are under constant pressure to reach ever-increasing targets You decide on your daily, weekly, monthly and yearly targets You can work full time or part time to earn the income you want You can share in 9% of companys monthly worldwide turnover Easily achievable Mercedes car at all Leadership levels YOUR JOB 9-whenever … whether you like it or not You create leaders who want to take over your position You are told when you can go on holiday – and for how long You never get a bonus based on the success of the company worldwide What are the chances of you ever owning a Mercedes car of your own? FM You decide where, when and how often you take your holidays Your job is temporary – take a year off and see if you still have it!

© Stephen Bourne 2011Alternative Presentations v BABY BOOMERS At the end of the Second World War, the troops all over the world returned home to their loved ones There was an explosion of births after this and from 1944 to 1962 these babies grew up to be known as the Baby Boomers These Baby Boomers changed forever the way businesses grew by creating new TRENDS and the NEED for new products

© Stephen Bourne 2011Alternative Presentations v BE AT THE FOREFRONT OF TRENDS Baby Foods Disposable Nappies toys Pop Music Fast Food Sports Cars Health Clubs ComputersVideosHealthAppearanceLongevity Housing explosion School & University explosion 50s 60s 70s 80s 90s 2000+

© Stephen Bourne 2011Alternative Presentations v What to alter in the normal presentation? If Stay-at Home-Parent Show them that their lives are not finished when they become parents Show them that they can be as active in the adult world as they were before Show them that they can have whatever they want by working part-time around their family needs

© Stephen Bourne 2011Alternative Presentations v Meet new friends and have fun at the same time FM Keep you and your mind active … whilst children are sleeping You feel you are known only as a parent – not a person Be recognised as a leader by the company and your team You can lead an active, financially productive life around your family Spend your free time introducing FM products and opportunity AT HOME No adult conversation all day – waiting for partner to come home You feel stifled and bored … whilst children are sleeping No money for you … children's needs come first Your life is put on hold for at least 20 years You spend all day cleaning and cooking FM Stay-at-Home parents can earn more than Go-to-Work partners COMPARISONS – STAY- AT-HOME PARENTS

© Stephen Bourne 2011Alternative Presentations v Explain that this presentation was produced especially for them … makes them very, very important!