Meeting Presentation Prepared for Akamai 11 May 2006

2 of 29Prepared for PHT CorporationRDVO: Capabilities Presentation + Digital Marketing & Communications + User Interaction Design + Research & Analysis + Emerging Media & Platforms + Customer Acquisition Programs RDVO develops complex digital marketing and user interaction design programs for clients around the globe.

3 of 29Prepared for PHT CorporationRDVO: Capabilities Presentation Our Clients Financial Services Berkshire Mortgage Commonwealth Financial Delta Dental Fidelity Investments Fiduciary Trust Company Manufacturing/OEM Vicor Corporation MeadWestvaco Polaroid Corporation Eastman Kodak NYPRO/Radius Education + Non-Profit Boston Red Sox Marine Biological Laboratory Trinity Repertory Company Commonwealth of Mass Team Approach Technology + Software CMGi Cuesol Mazu Networks Softrax Corporation Quallaby Corporation Consumer + Retail Church & Dwight MP3i Corporation Sonesta Corporation Stop & Shop Mosquito Magnet Healthcare + Biotech Abbott Laboratories Agencourt Bioscience Genomic Profiling Systems Genzyme Corporation Shire Pharmaceuticals

4 of 29Prepared for PHT CorporationRDVO: Capabilities Presentation Digital Marketing & Communications Services + User Analysis & Persona Creation + Requirements Development + Competitive Analysis + Prototyping + Information Architecture Planning & Strategy + Design Approach Development + Search Engine Optimization + Site Development + Content Management + eCommerce Implementation + Pay-for-Click & Customer Acquisition

Project Examples

6 of 29Prepared for PHT CorporationRDVO: Capabilities Presentation Next Generate Web Applications

7 of 29Prepared for PHT CorporationRDVO: Capabilities Presentation Next Generation Web Applications

8 of 29Prepared for PHT CorporationRDVO: Capabilities Presentation eCommerce Applications

9 of 29Prepared for PHT CorporationRDVO: Capabilities Presentation Embedded User Interface Design

10 of 29Prepared for PHT CorporationRDVO: Capabilities Presentation Flash and Multimedia Applications

11 of 29Prepared for PHT CorporationRDVO: Capabilities Presentation Case Study // Agencourt Starting Point: + Lack of positioning or branding + Poor product display + Does not communicate with customers + Does not represent sophistication

12 of 29Prepared for PHT CorporationRDVO: Capabilities Presentation Case Study // Agencourt

13 of 29Prepared for PHT CorporationRDVO: Capabilities Presentation Case Study // Agencourt

14 of 29Prepared for PHT CorporationRDVO: Capabilities Presentation Case Study // Vicor Corporation Project Goals  Partner with Vicor to develop their global online business  Support innovative web projects designed to outpace competitors

15 of 29Prepared for PHT CorporationRDVO: Capabilities Presentation Case Study // Vicor Corporation Information ArchitectureWeb Design

16 of 29Prepared for PHT CorporationRDVO: Capabilities Presentation Case Study // Vicor Corporation Global SitesProduct Marketing Campaigns

17 of 29Prepared for PHT CorporationRDVO: Capabilities Presentation Case Study // Vicor Corporation Multimedia TrainingInteractive Online Tools

18 of 29Prepared for PHT CorporationRDVO: Capabilities Presentation Case Study // Vicor Corporation

19 of 29Prepared for PHT CorporationRDVO: Capabilities Presentation Biotechnology & Healthcare Sites > Abbott Laboratories

20 of 29Prepared for PHT CorporationRDVO: Capabilities Presentation Biotechnology & Healthcare Sites > Eliza

21 of 29Prepared for PHT CorporationRDVO: Capabilities Presentation Biotechnology & Healthcare Sites > Genomic Profiling Systems

22 of 29Prepared for PHT CorporationRDVO: Capabilities Presentation MeadWestvaco

23 of 29Prepared for PHT CorporationRDVO: Capabilities Presentation MeadWestvaco

State of the Industry

25 of 29Prepared for PHT CorporationRDVO: Capabilities Presentation Digital Product Design  Site Updates & Modifications  Online Marketing Tools

26 of 29Prepared for PHT CorporationRDVO: Capabilities Presentation Return to Web-Based Businesses  Complex Navigation  Unclear Call-to-Action  Lack of Modern Site Strategies

27 of 29Prepared for PHT CorporationRDVO: Capabilities Presentation Performance is Key  Generate more leads & prospects  Differentiate among competitors  More contemporary and user-focused design  Improved measurement and tracking  Initiate traffic-driving campaigns

28 of 29Prepared for PHT CorporationRDVO: Capabilities Presentation Project Approach PhaseGoalApproach/Deliverables Phase I Strategy & Planning Define a site approach and strategy. + Planning and brainstorming workshops + User research and analysis + Approved strategy and requirements document + Detailed build plan Phase II Solution Design Develop a unique design approach that meets project goals. + Page wireframes and layouts + Design discussions and workshops + Approved final design approach + Usability prototype + Content creation Phase III Implementation, Testing, and Launch Implement the HTML and underlying code to spec. + Setup and configuration of new platform + Coded pages and templates + Development and coding + Testing and quality assurance + Content management integration + Tracking and measurement

29 of 29Prepared for PHT CorporationRDVO: Capabilities Presentation Delivery Calendar Phase I: Strategy & Planning ▪Week One:Initial strategy workshops ▪Week Two: Presentation of analysis and strategy ▪Week Three: Preliminary site requirements delivered ▪Week Four: Site strategy & requirements finalized Phase II: Design & Prototype ▪Week Five: Site wireframes presented ▪Week Six: Initial designs presented ▪Week Seven: Designs completed Phase III: Implementation ▪Week Nine: Beta (with Content Management) ▪Week Eleven:Final QA, Testing, and Refinements ▪Week Twelve: Site Launch

30 of 29Prepared for PHT CorporationRDVO: Capabilities Presentation Redefine the Site Architecture

31 of 29Prepared for PHT CorporationRDVO: Capabilities Presentation Develop Design Wireframes

32 of 29Prepared for PHT CorporationRDVO: Capabilities Presentation New Design Concept

Thank You!