Marketing Plan Business Plan Competition. Key Message Identify one or two concepts that are selling point of your business. Be thoughtful about the wording.

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Presentation transcript:

Marketing Plan Business Plan Competition

Key Message Identify one or two concepts that are selling point of your business. Be thoughtful about the wording while creating your message. You should not have to explain it to me; clear concise

Delivery Identify two to three types of delivery best for your business. Print Ads Print AdsNewspaperMagazinesFlyers Billboards Billboards TV TV Radio Radio

Cost Identify the cost for the two to three delivery options you selected. Keep in mind your target market Analyze cost per return How many customers will you gain by each type of delivery. How many customers will you gain by each type of delivery.

Sales Procedures Type of identification required for checks? Picture ID? Manager Approval for check over a certain amount? Fee charged for returned checks? How much? Which Major Credit Cards are accepted? Return Policy: Receipt required? Receipt required? Length of time returns will be accepted? Length of time returns will be accepted? Condition of returned merchandise? Condition of returned merchandise? Full refunds or store credit Full refunds or store credit