Promoting a knowledge based NHS Current awareness: harnessing the power of social media Tom Promoting.

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Presentation transcript:

Promoting a knowledge based NHS Current awareness: harnessing the power of social media Tom Promoting a knowledge based NHS

Promoting a knowledge based NHS The business case Part of our online brand Engage and converse with users and non- users Visibility to the great and good: –

Promoting a knowledge based NHS Relaxation of censorship

Promoting a knowledge based NHS Worthing flood

Promoting a knowledge based NHS Twitter The hashtag: #hlg2012 or #ksssocialmedia#hlg2012 #ksssocialmedia

Promoting a knowledge based NHS Facebook wledgeandLibrarieshttp:// wledgeandLibraries

Promoting a knowledge based NHS Business case Communications objectives Risk analysis and mitigation Managing Promoting Monitoring/evaluation Follow-back policy Building skills

Promoting a knowledge based NHS Tweeting by stealth Connect your blog to twitter (works for Facebook too) mhttp://primarycareknowledge.wordpress.co m

Promoting a knowledge based NHS More tweeting by stealth

Promoting a knowledge based NHS Other stealthy things worth trying Hootsuite: Seesmic: Both can be set up as clients for social media accounts and web versions are not always blocked Hootsuite has recently acquired Seesmic 

Promoting a knowledge based NHS paper.li Delivery by /web/twitter

Promoting a knowledge based NHS Scoop.it commissioning/curatehttp:// commissioning/curate