What is social media? ◦ Twitter ◦ Facebook Why should we care? ◦ Served Agencies ◦ Real-time information ◦ Situational Awareness ◦ Organization How do we use it? ◦ Websites ◦ Phone
Ham Radio = The Original Social Media Web based technology that enables user generated, interactive communication Share text, pictures, video Mass communication without massive effort Answer the question: “What is happening now?”
140 character messages that contain text, links, and keywords (hashtags). (11) Social environment for exchanging rich content with Individuals, groups, and the world (2)
September 9 th, 2010 – San Bruno, CA Pipeline Explosion ◦ Craig Fugate used Twitter for initial assessment March 11, Japan Earthquake & Tsunami ◦ Less than one hour after 1,200 tweets per minute ◦ #earthquake and #tsunami trended instantly March 27, 2011 – Tuscaloosa, AL Tornado ◦ 2 nd deadliest tornado day in US history ◦ Pre-storm preparation ◦ Watches and warnings via Twitter & Facebook ◦ Post-storm recovery and coordination Joplin, MO – Haiti Earthquake – Christchurch NZ Earthquake – Arizona Wildfires Social Media has become a CRITIAL tool
Supporting Served Agencies ◦ Constantly integrating social media ◦ Emergency Management Situational Awareness It’s where the people are! ◦ Facebook > 750 million users each month ◦ Twitter > 175 million accounts Efficient method of gathering data Quick way to distribute information It’s another tool ◦ , Text Messaging, Telephones, Social Media
Support Served Agencies ◦ Social Media is part of daily operations Coordination (Twitter) ◦ Fast ◦ Simple Learn from others
Next: User Profile
Next: Hashtag
Next: Links
Next: SPC Page
Next: Search
Next: User Stream
Next: Follow User
Next: Posting a Tweet
Wisconsin State ARES/RACES Providing information on emergency communications training
twitter.com/w4hmc Huntsville, AL ARES/RACES Posts real- time during meetings
Landover Hills, MD ARES/RACES Announces net activations and provides weather alerts
North East WI ARES/RACES Re-tweeting message regarding possible net activation
North North East WI ARES/RACES Severe weather alert and details regarding mutual aid request
Wisconsin ARES/RACES State Page Providing material for an upcoming net
Served Agencies Are Using It Mass communication without massive effort Situational Awareness: “What is happening now?” Organization And Communication It Can Be FUN! Try It.No exam required!