A DISTRIBUTED TECHNOLOGIES COMPANY A P2P SOLUTIONS COMPANY P2P SEARCH MARKETING (SEM & SEO) AWARDS AND INDUSTRY LEADERSHIP 2008 DCIA Groundbreaker Product.

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Presentation transcript:

A DISTRIBUTED TECHNOLOGIES COMPANY A P2P SOLUTIONS COMPANY P2P SEARCH MARKETING (SEM & SEO) AWARDS AND INDUSTRY LEADERSHIP 2008 DCIA Groundbreaker Product of the Year at the P2P Summit at CES LIVE CONTENT DELIVERY BUSINESS INTELLIGENCE WHO WE ARE

FIRST PAY-PER-CLICK FOR P2P SEARCH

P2PWORDS Search Marketing is like Google Adwords for P2P. Here Spiral Frog is Advertising on Google under the keyword 50 Cent Ayo Technology We do the same where people are actually looking to consume the content after they hear it on the radio, MTV, or social networks like myspace. We feel this is the true point of engagement and consumption worth branding today, and the least crowded space, P2P Search. P2Pwords IS LIKE GOOGLE ADWORDS FOR P2P BUT THE AD IS THE SEARCH RESULT

STEP 1STEP 2STEP 3 BRANDED EXPERIENCE POST-CLICK MARKETING BRANDED SEARCH RESULT PRE-CLICK MARKETING SEARCH

STEP 1STEP 2STEP 3 SEARCHIMPRESSION CLICK THROUGH ADwords

TRENDS 2009 CASE STUDIES P2Pwords Phase II

TRENDS 2009

SEM + SEO

MAJOR ADVERTISERS DO NOT WANT TO BE AROUND CONTENT MAJOR ADVERTISERS WANT TO BE THE CONTENT

RELEVANC E

EXISTING LIFESTYLE

CULTURE OF AD- AVOIDANCE TV RADIO ONLINE

EXAMPLE RADIO PROMO DOLLARS ARE SPENT ON PRIME PLACEMENT

WEB SEARCHP2P SEARCH

WEB SEARCHP2P SEARCH 45 Billion Searches Per month 3-4 protocols 12+apps AVERAGE AT LEAST 10 RESULTS PER SEARCH 450 Billion Impressions A MONTH 5.4 Trillion a Year 68% of web bandwidth 80 Million Monthly Unique Visitors US 50% of all computers worldwide have P2P 11 BILLION SEARCHES A MONTH (3-4 sites) MAXIMUM OF 11 IMPRESSIONS PER SEARCH 121 Billion Impressions A MONTH 1.45 Trillion a Year 32% of web bandwidth 250 Million Internet Visitors U.S. 100% of all computers

WEB SEARCHP2P SEARCH

WEB SEARCHP2P SEARCH

WEB SEARCHP2P SEARCH OUR DISPLAY ADS ARE CONTENT BASED REAL SEARCH RESULTS HIGHER CTR DRIVE MORE TRAFFIC

WEB SEARCHP2P SEARCH

SEM+SEO=

MAJOR GLOBAL BRANDS MAJOR CONTENT PROVIDERS

50 CENT VITAMIN WATER CAMPAIGN

RGX PURE 50 BODYSPRAY CAMPAIGN

PEPSI TAVA DISCOVER MUSIC

FUSING BRANDS WITH CONTENT TO REACH AN AUDIENCE

THANK YOU FOR MORE INFORMATION PLEASE VISIT US