1

 1.1. Identify purpose of the business plan  1.2. Identify and review the essential components of the business plan  1.3. Identify and document business goals and objectives as a basis for measuring business performance 2

 2.1.Research resources, legal and compliance requirements, specifically in relation to occupational health and safety (OHS), in accordance with business goals and objectives  2.2.Research market needs, and market size and potential  2.3.Identify sources and costs of finance, from the financial plan, to provide required liquidity and profitability for the business  2.4.Identify methods, from the marketing strategies, to promote the market exposure of the business  2.5.Identify methods/means of production/operation from the production/operations plan to conform with business goals and objectives  2.6.Identify staffing requirements to effectively produce/deliver products/services  2.7.Identify specialist services and sources of advice, where required, and cost in accordance with resources available 3

 3.1.Identify specific interests and objectives of relevant people and seek and confirm their support of the planned business direction  3.2.Identify and develop risk management strategies according to business goals and objectives, and relevant legal requirements  3.3.Develop contingency plan to address possible areas of non-conformance with the plan 4

5 TopicTime So You Need a Business Plan 50 minutes Developing a Business Plan 50 minutes Think About the Risks50 minutes

Module 1 – BSBSMB404A Undertake Small Business Planning

A business plan describes how you will operate your business. Where to start is not a guessing game. 7 Plan for Attracting Customers Plan for Success Plan for Problems Plan for Achieving Goals Plan for Cash Flow

1. Planning still starts and stops at the top 2. Start with a strong mission 3. Set stretch goals – you should be able to stretch your goals to fit yourself 4. Create an environment that encourages learning 5. Design new roles for planning staff 6. Make continuous improvement a way of life 8

 Company Details  Mission/Vision Statement  Goals and Objectives  Company Background  Product Description  PEST Analysis  Marketing Plan  SWOT Analysis  Time Lines  Organisational Structure  Capital Requirements  Financial Statements 9

StrengthsWeaknessesOpportunitiesThreats 10

Political and Legal Environmental Social and Cultural Technological 11

A business needs to describe why it is there and what it wants to achieve. What are you hoping to achieve? 12 Vision, Business Goal, Mission Statement What is important Purpose Products and Services

 “We intend to provide our customers with the best online shopping experience from beginning to end, with a smart, searchable website, easy-to-follow instructions, clear and secure payment methods, and fast, quality delivery.” 13  "MGM Resorts International is the leader in entertainment & hospitality--a diverse collection of extraordinary people, distinctive brands and best in class destinations."

pecific easurable ction Focused ealistic imely 14 What you want to do How you know if you have achieved it Keep to commitments and be time bound Making it happen It is possible to achieve it  Consider what makes a good business vision statement and write one for your business. Use the SMART goal method to write it What is important Purpose Products and Services

Module 2 – BSBSMB404A Undertake Small Business Planning 16

    /content/Employees/Young_Workers/Your_work place_rights_and_obli.html  registrations/ 17

 Primary Research is the information you collect directly from a contact.  Secondary information can be from sources such as government statistics, business financial benchmarks, Australian Tax Office. 18

 Customer Demographics?  Social Expectations?  Cultural Expectations?  Market trends?  Buying motivations?  Detractors?  Competitors?  …? 19

 Start-up cost and Ongoing cost?  Production cost?  Insurance that you must have?  Business location (buy, rent, renovate)?  Staff wages?  GST and other taxes?  Utilities?  Vehicles and maintenance?  Equipment?  Travel?  Advertising costs?  …? 20

 What will make customers want to come back?  Why buy the product?  Why yours and not a competitor?  What would turn people away from the product?  What can you say that a customer wants to hear?  How will you advertise? 21

 Method of production?  Staff required?  Specialist services required?  How many produced at a time? ◦ Job (single) – Dental treatment, Rolls Royce ◦ Batch – Bread, Paints ◦ Flow – Soft drinks, computers 22

 How many hours of work is required for your business to operate?  How many work actions are required for the business to operate?  Does this mean you need staff?  How many?  Full time, Part time, Casual, Contractors?  What skills do they need?  How much do you need to pay them?  What are the legal boundaries for you to hire them? 23

 Does setting up and/or operating the business require specialised skills?  What specialist skills are needed?  Where will you source specialists?  How much will it cost?  Are there any other specialist services which you might consider? ◦ HR, Payroll, Accountant, Consultants, Technologists… 24

25

Module 3 – BSBSMB404A Undertake Small Business Planning 26

 PEST Analysis ◦ Political and Legal, Environmental, Social and Cultural, Technological ◦ Identification of risk in operating business in the market.  Skills assessment ◦ What skill levels are weakest and needs to be improved to minimise risk. If you need help just ask 27

 Commercial  Compliance  Legal  Financial  Health and Safety  Environmental  Strategic  Operational  Service Guarantees  Capital Assets Management  Security  Customers  Stakeholders 28

 Identify potential impacts, both negative and positive  Manage impacts to ensure best outcomes  Fit risk management into business fuctions  Maintain a proactive advantage over risk  Consult with others to understand risk in their roles  Implement risk management process 29

 Opportunity based risk ◦ Can have positive or negative outcome ◦ Can have short term and long term outcomes ◦ Examples include moving to a new location, acquisition, diversifying product line.  Uncertainty based risk ◦ Associated with the unknown and unexpected ◦ Usually difficult to control if at all ◦ Examples include natural disasters, loss of a vital supplier, sudden changes in the market. 30

 Increased transparency in financial management  Enhanced staff confidence in a secure and safe work environment  Enhanced client assurance in the quality and integrity of a product or service  Protection of assets and the long term viability of the business 31

 The minimum expectation in any business operation MUST be to at least follow the law in all ways  Workplace Health and Safety  Fair Trading Legislation  Contractual Obligations  Insurance Requirements  Financial Reporting Requirements  … 32

 Sustainability management must take into account ◦ Legal, Social, Cultural, Supply Expectations ◦ Use of resources and maintaining supply ◦ Social expectations and responses to resource use ◦ Cultural expectations and responses to resource use ◦ Legal requirements governing use of resources ◦ Manufacturing effects on surrounding environment and resources. 33

 What will you do in the event that a risk occurs?  What alternatives can you implement when a risk occurs?  How far do you stretch your resources until its time to cut your losses?  Build Risk Management into everything your business does 34

35