Linda Murray District 5050 Membership Chair Cell

Member Attraction “Sharing Rotary”

X X 10% 90%

MEMBERSHIP ATTRACTION GOAL Every club member: Bring a guest at least Once Every Quarter

Average Age of Rotarians World Wide average age is 57 RI Goal - 52

A Few Ideas … Bring a Guest (Bag Program) Recycle Rotarian Magazines Classification Survey... Questionnaire to members Wallet Cards – “Be my guest” with time, day and location of your meeting Website Decals

…More Ideas Welcome letters to new businesses Have a guest sign-in book and collect addresses. Send thank you notes. Friend of Rotary Invite guests to participate in projects or fellowship events Guest Speakers are also good potential members Young Professionals program

Which is more important? Attraction or Engagement?

Rotary is made up of 40 % New Members (less than 5 years) 62% will leave in their first five years 35% will leave in their first three years

Induction Mentors New Member Check List Education New Member Orientation

Membership Chair Attraction/ Outreach EVERYBODYRetention New Members/ Mentor Support Mentors Basic Structure of a Membership Committee NOT ON THE MEMBERSHIP COMMITTEE

Why Rotarians leave Rotary Closed minds of leadership Disorganized, poorly managed meetings Costs Inadequate involvement Not satisfied with fellowship

Why do people join Rotary?

Surveys show – many members are looking for: Networking opportunities both social and professional Business opportunities and contacts Fellowship both friendship and connections Community Service – Hands on projects in their local communities International Service – Hands on projects

Want to retain members? then Understand why members Leave!

Engagement Survey

RotarayNetworkingplus.com

Ideas Fellowship Activities Classification talks – “All Members” Networking Plus Program – “Yellow Pages of Rotarians”

Add’l Ideas Cards “Missing You” Exit Interviews

Bring a guest to a meeting this month. Take the Engagement Survey Start with the “I Share Rotary” Club Contest GOALS

Strive for a 3% increase in membership with at least a Net +1 Monitor your retention rate and strive for a 92% rate of retention. GOALS

A Thought for the Day… “If Rotarians put as much focus on Membership as they do on their Community Service projects… What would our Membership look like?”

Thank You!