Tariq J Qureshi (TQ) Sr. Vice President +1 (954)

What is your business? Where are you on the globe (country)? What are your limitations (legally)? Are you a: –New service provider- WiMAX hopeful! –Cellular –Fixed line voice/DSL service provider –MSO/ Cable provider –FTT(x) provider –Vertical market services provider

Where do you see the opportunity? Where is the gap in services? Can your competitor fill the gap? Where can they not fill the gap? What is the mix that you can offer that competitors cannot? Now you decide the type of network need? –Fixed Wireless –Nomadic –Mobile

Choose service’s portfolio Simple broadband connectivity Broadband data (VPN, Assured quality) Broadband Internet (Best effort) Voice services IP telephony Video-Multimedia services Combination of services

Choose coverage area Selective coverage Back-haul connectivity Connecting to national grid Coverage quality requirements –With external antenna –Internal Antenna CPE –Availability and pricing

Business planning What will be the market go-to strategy? –Business plan Marketing plan Sales plan Manpower planning Office & Establishment Revenue, Capex, Opex, ROI Customer services plan

Network Deployment & Rollout Base Station locations & RF Planning NOC OSS/ BSS Features Service delivery, provisioning & quality assurance

Services Rollout- Business market Solution in a box (no PBX) Totally wireless- no desk phone IP telephony/ Wi-fi Telephony Wi-fi telephony on GSM phone Video calling Video conference Internet Access Data/VPN services Data center

Services Rollout- Home market Home solution in a box (no PBX) Totally wireless IP telephony Wi-fi Telephony/ GSM-Wi-fi Soft phone Video calling Video conference Internet Access Nomadic service- bundling

Marketing & sales plan Where do you start- Corporate markets? –New businesses –Get a web site & total telephony. –Talk to me! Where do you start- Home markets? –Youth (largest market segments) –Co-marketing (with cellular/ computers) –Talk to me

After sale /Customer services Automated customer services Service points- (Sales points) Distributed call centers. Talk to me! Questions Here… and catch me later