Let’s Move! Cities, Towns and Counties

Overview How it all began… General Overview of LMCTC Resources available through LMCTC Next Steps for Change

Let’s Move! History First Lady’s initiative Launched in February 2010 Dedicated to solving the problems of childhood obesity Sub-initiatives of Let’s Move! include: Let’s Move! Cities, Towns & Counties Let’s Move! Child Care Let’s Move! Faith & Communities Let’s Move! Museums & Gardens Let’s Move! Outside Let’s Move! in Indian Country Chefs Move to Schools Let’s Move! Salad Bars 2 Schools

Background on Let’s Move! Cities, Towns and Counties Launched – June 2010 & enhanced in July 2012 – – Lead Federal Agency: HHS; Lead Collaborating Partner: National League of Cities 5 Goals – Based on the White House Task Force on Childhood Obesity Report to the President – Align with the 5 Let’s Move! Pillars – Are achievable, measurable and promote sustainable strategies – Leverage existing nation, state and local efforts Local elected officials are asked to commit to the 5 Goals

Let’s Move! Cities, Towns & Counties Focus: engage and educate local elected officials on the problem of childhood obesity and actions they can take to address childhood obesity Five goals developed to better unify activities of cities, towns and counties doing this work Encourage collaborations

LMCTC Goals Goal I: Start Early, Start Smart Goal II: MyPlate, My Place Goal III: Smart Servings for Students Goal IV: Model Food Services Goal V: Active Kids at Play

Goal I: Start Early, Start Smart To provide children with a healthier start, local elected officials commit to helping early care and education providers incorporate best practices for nutrition, physical activity and screen time into their programs

Goal II: MyPlate, My Place To empower parents and caregivers, local elected officials commit to prominently displaying MyPlate in all municipally- or county-owned or operated venues where food is served.

Goal III: Smart Servings for Students To provide healthy food in schools, local elected officials commit to increasing participation in the School Breakfast Program and National School Lunch Program.

Goal IV: Model Food Service To improve access to healthy, affordable foods, local elected officials commit to implementing healthy and sustainable food service guidelines that are aligned with the Dietary Guidelines for Americans in all municipally- or county-owned and operated venues that serve food.

Goal V: Active Kids at Play To increase physical activity, local elected officials commit to mapping local playspaces, completing a needs assessment, developing an action plan, and implementing a minimum of three proven policies, programs or initiatives aimed at increasing access to play.

Medal Awarding Opportunity to earn 5 gold medals! Survey info provided by sites tracks progress –Medals are awarded monthly by NLC –Local elected officials receive certificates to display in city hall or wherever they choose –Provide news release template –Use –The website reflects medals awarded Survey informationMeets benchmarksMedals awarded

Earn a gold, silver, and bronze medal for each goal Goal V: Active Kids at Play – to increase physical activity, local elected officials commit to mapping local playspaces, completing a needs assessment, developing an action plan, and launching a minimum of three proven policies, programs or initiatives aimed at increasing access to play. Gold: All playspaces are mapped, a needs assessment is completed, an action plan is developed, and a minimum of three proven policies, programs or initiatives from the action plan are launched and continue to increase access to play. Silver: All playspaces are mapped, a needs assessment is completed, an action plan is developed. Bronze: All playspaces are mapped.

Medal Awarding Continued Initial medal announcement by NLC was November 2012 – Awarded 548 medals – Recognized 12 local elected officials who had the highest medal achievements To date, over 1,500 medals have been awarded by NLC

Get Started!

Be a Part of Let’s Move! Cities Towns & Counties Local elected officials can sign up by clicking on the “Sign Up & Get Started” Orange box on Not a local elected officials? Use the website to see if your city, town, or county is signed up. – If no, ask your local elected official to sign up – If yes, contact your local elected official to offer assistance in support of the 5 goals

Be a Part of Let’s Move! Cities Towns & Counties Once a local elected official signs up on they will receive their city,- town-, or county-specific survey via The survey is a link that can be accessed at any time to update information The survey answers are used by NLC to award the medals, as well as develop appropriate technical assistance based on needs

Take Action: Form a childhood obesity task force Engage a range of city agencies, community based organizations, faith-based organizations academic partners, etc. in efforts Assess the work already being done Determine what priorities you have in the city Identify areas you are in need of technical assistance

Take Action on the 5 Goals

Additional Resources through NLC Technical Assistance in reaching Goals Monthly Webinars & Newsletter Access to Subject Matter Experts Access to Peer Network of Local Elected Officials Cutting edge information on new resources

See Progress

See Progress

Recognition Rotating pictures of participating local elected officials on the homepage

Recognition Interactive Map on See Progress Tab

Recognition Community Profile page – Displays medal achievements – Local elected officials can share their success stories, pictures, partners, and resources

NLC Contact Information Contact info: Elena Hoffnagle Tracy Wiedt