Week 12: Social Commerce MIS5001: Management Information Systems David S. McGettigan Adapted from material by Arnold Kurtz, David Schuff, and Paul Weinberg.

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Week 12: Social Commerce MIS5001: Management Information Systems David S. McGettigan Adapted from material by Arnold Kurtz, David Schuff, and Paul Weinberg

Agenda Prior Lecture Recap Social Commerce Class Capstone Exercise Next Week 2

Prior Lecture Recap

4 eCommerce Features and associated business value of the Web B2B, B2C, C2C, C2B, eGovernment Crowdsourcing  Characteristics  Benefits  Drawbacks Source: “State of the CIO”

Social Commerce The world has achieved brilliance without wisdom, power without conscience. Our is a world of nuclear giants and ethical infants. Omar N. Bradley

Social Commerce Social Commerce – essentially using social media as part of eCommcerce Examples:  Rating sites  Online shopping or “social shopping” Class Discussion: What sites do you use? What are the business models for each and are they sustainable? Are their opportunities for “traditional” businesses to partner or acquire them? 6

Example: Angie’s List 7 Source: angieslist.com Angie’s List Demo

Example: TurnTo.com 8 Source: turnto.com

Background on Recruiting What is the business process around recruiting? Taleo Demo How would the business process differ for executive recruiting? 9

Google Case In what ways do you think the hiring manager is better or worse off for having additional data available via a Google search? What do you think the hiring manager should do? What aspects of the expert commentary do you agree and disagree? 10

Next Week Apple Case and Course Review