How to Get Baby Boomers Back on Bikes. We Ride a Safer Path Away from Traffic.

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Presentation transcript:

How to Get Baby Boomers Back on Bikes

We Ride a Safer Path Away from Traffic.

Baby Boomers born Baby boomers control over 80% of personal financial assets and more than half of all consumer spending.

Bike sales boomed as Boomers get their first and second bike

U.S. Car and Bicycle Sales 1991 and 2008 Bike sales beat car sales

Doctors are telling runners to switch to cycling

Benefits of Riding a Bicycle

Highland Village, TX fall 2013

Bicycle Fatalities in the U.S.

Take Bikes Camping

1971 Dawes Galaxy

2010 Navaro Express XX (WSD)

2010 Trek FX 7.5

Proper Fit is Important for Riding Comfort

First Pathfinder Group Ride March 2011

Pathfinders Ride June 2012

Pathfinders February 2014

Never too Old to Ride a Bike

Guess Who is 69 Years Old in this Picture.