N O R T H C A R O L I N A B I O T E C H N O L O G Y C E N T E R North Carolina Pavilion BIO 2011 Sponsorship Meeting March 9, 2011 North Carolina Biotechnology Center

N O R T H C A R O L I N A B I O T E C H N O L O G Y C E N T E R Agenda Welcome and Introductions Review of Sponsors Final Floor Plan NC Reception (Sarah Bernart) Registrations for exhibit hall and conference passes Literature guidelines myBIO Advertising Media exposure Upcoming meeting schedule Questions

N O R T H C A R O L I N A B I O T E C H N O L O G Y C E N T E R Headline Sponsors

N O R T H C A R O L I N A B I O T E C H N O L O G Y C E N T E R Platinum Sponsors AgBiotech Initiative

N O R T H C A R O L I N A B I O T E C H N O L O G Y C E N T E R Gold Sponsors

N O R T H C A R O L I N A B I O T E C H N O L O G Y C E N T E R Gold Sponsors

N O R T H C A R O L I N A B I O T E C H N O L O G Y C E N T E R Conference Room Sponsor

N O R T H C A R O L I N A B I O T E C H N O L O G Y C E N T E R Silver Sponsors

N O R T H C A R O L I N A B I O T E C H N O L O G Y C E N T E R Silver Sponsors

N O R T H C A R O L I N A B I O T E C H N O L O G Y C E N T E R Silver Sponsors

N O R T H C A R O L I N A B I O T E C H N O L O G Y C E N T E R Bronze Sponsors

N O R T H C A R O L I N A B I O T E C H N O L O G Y C E N T E R Bronze Sponsors

N O R T H C A R O L I N A B I O T E C H N O L O G Y C E N T E R Bronze Sponsors

N O R T H C A R O L I N A B I O T E C H N O L O G Y C E N T E R Promotional Sponsors

N O R T H C A R O L I N A B I O T E C H N O L O G Y C E N T E R Media Sponsors

N O R T H C A R O L I N A B I O T E C H N O L O G Y C E N T E R Walter E. Washington Center Floor Plan

N O R T H C A R O L I N A B I O T E C H N O L O G Y C E N T E R Pavilion Layout

N O R T H C A R O L I N A B I O T E C H N O L O G Y C E N T E R Send your invitation list to Sarah Bernart – Tuesday, June 28, 2011 Knight Conference Center at the Newseum Join Us at the Friends of NC Reception

N O R T H C A R O L I N A B I O T E C H N O L O G Y C E N T E R Registrations Need your contacts for passes – We will be sending an request Make sure your company info is entered in the Dashboard – April 1 st deadline – for questions

N O R T H C A R O L I N A B I O T E C H N O L O G Y C E N T E R Literature Guidelines 150 pieces of each printed piece 1 18”x18”x18” box Ship to Skyline Address will be in meeting minutes Remember – less is more People don’t want to carry paper home Everyone loves tchotchkes at this show

N O R T H C A R O L I N A B I O T E C H N O L O G Y C E N T E R myBIO Start using myBIO to help you plan:

N O R T H C A R O L I N A B I O T E C H N O L O G Y C E N T E R Advertising Opportunities Convention.bio.org – Select Brand Builders Select Media Coverage – You can view the full 2011 Media Planner here.You can view the full 2011 Media Planner here

N O R T H C A R O L I N A B I O T E C H N O L O G Y C E N T E R Media Exposure Press Kits – $300 - $450 – great value – eCustomShowOrder.do?page=jp&np=T&showI d=119&orderId=305 eCustomShowOrder.do?page=jp&np=T&showI d=119&orderId=305 Any company announcements we can make at the booth?

N O R T H C A R O L I N A B I O T E C H N O L O G Y C E N T E R Meeting Schedule All meetings at 10am in Board Room 2011 Meetings April 6 th May 4 th June 8 th August 10 (wrap up)

N O R T H C A R O L I N A B I O T E C H N O L O G Y C E N T E R For more information: Kendyle Woodard Marketing & Public Events Director Questions?