Www.franchiseinfo.co.uk A new concept for franchisee recruitment.

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Presentation transcript:

A new concept for franchisee recruitment

We will ask you a series of questions… What profile of franchisee are you recruiting? What is the minimum liquid capital required? Which territories you wish to fill? Pre-event

We will run your requirements through our extensive database which we collect from: All past VMG Franchise Exhibitions – specifically in the last 6 months: The National Franchise Exhibition Autumn 2011, The National Franchise Exhibition Spring 2012, The British & International Franchise Exhibition 2012, The British Franchise Exhibition 2012 FranchiseInfo.co.uk FranMail BusinessFranchise.com Business Franchise newsletters Franchise Opportunities Live marketing campaign Pre-event

Those that “match” your requirements will be contacted by our dedicated in-house telemarketing team to: Pre-qualify their interest in franchising Identify whether they ‘fit’ with your organisation Check they have the capital to invest Check they are ready to commit Establish which territories are of interest Book meetings with you over the two days of Franchise Opportunities Live Pre-event

How will the event be marketed? Wide range of media An integration of new channels with traditional media Big-budget national, local and trade media campaign Pre-event

Pre-event Serious investors who book multiple meetings will: Be provided with a personalised schedule of meetings before they arrive Be offered free accommodation in the Radisson Edwardian Heathrow Have the opportunity to network with you in a free ‘ice breaker’ on the Friday evening

Onsite

Onsite As part of your package you will be given: 3x3m meeting pod with back wall, name board, poseur table, 2 stools, meeting table and 3 chairs

Onsite

Onsite As with all Venture Marketing Group events there will be a number of visitor features including: The conference programme including the exclusive bfa panel seminars The Franchisee Panel The Business Plan Clinic

Onsite As part of your package you will be given: A schedule of meetings booked over the two days including: Profile of potential franchisees booked into meetings (including photo) A franchise PA who will manage your meetings

Onsite As part of your package you will be given: The opportunity to book heavily discounted packages at the Radisson Edwardian including:  Breakfast  Access to spa facilities and gym

Onsite

Onsite As part of your package you will be given: The opportunity to network with serious investors in an ‘ice-breaker’ on the Friday night

Onsite

To take part in this innovative event contact a member of the VMG Franchise Team on: +44 (0) or