Victor Solanoy
Xilinx provides training on programmable logic solutions using a variety of development tools using by partnering with training organizations around the world.
Performed current state usability Interviewed sales engineers and customers Analyzed web metrics across a 1 year period Identified primary persona Established design objectives Design navigation based on user tasks, not organizational priorities Work within existing training model that used disparate training organizations worldwide to provide services “College catalog” design metaphor
No budget allotted for building database driven pages Most content editors were non-technical, having only rudimentary knowledge of HTML Change of training business model – design needed to scale accordingly
Streamlined flow directing users to register for courses Many training providers worldwide reported an increase in enrollments by as much as 200% Simplified maintenance of content for non- technical content editors
Customer Education offers a wide variety of courses, including in-person and on- demand training, and webcasts.
Single page course listing allows users to user the browser’s find functionality to locate courses. Users complained about pogo sticking between pages to find specific types of courses. I.e. All courses on FPGA design. The design was meant to mimic a college catalog, providing a course title, availability and a short but highly informative description of the course.
Since training is global, regardless of geographic location, users have quick access to identifying the availability of a course
Finding a training provider is done on the ATP page that lists all providers worldwide. The page includes deep links into provider course listings, registration as well as the provider’s website and important contact information.