O n l y f r o m S y n e r g i s t i c s Establishing Knowledge Communities with KM Portals

O n l y f r o m S y n e r g i s t i c s What is a Community? A group of people who are somehow held together -- by proximity, common interest, by purpose

O n l y f r o m S y n e r g i s t i c s Why do communities form?   People seek understanding   People seek to be understood   Ultimately, people seek validation of who they are, and what they do   Communities define us as much as we define communities

O n l y f r o m S y n e r g i s t i c s How can a Portal make a community work? Portals can provide a “virtual” place to understand, and to be understood   exchange information   validate ideas and thoughts with people   do things   get stuff

O n l y f r o m S y n e r g i s t i c s What’s essential to a community? Trust.

O n l y f r o m S y n e r g i s t i c s What is the foundation for trust? Integrity   Consistency   Accuracy   Availability   Applicability   Context

O n l y f r o m S y n e r g i s t i c s What is the expression of trust? Ensuring that all members of the community always receive the Single Best Answer

O n l y f r o m S y n e r g i s t i c s Trusted Single Best Answer

O n l y f r o m S y n e r g i s t i c s From a Trusted Source

O n l y f r o m S y n e r g i s t i c s In a Trusted Community

O n l y f r o m S y n e r g i s t i c s Benefits to the Enterprise

O n l y f r o m S y n e r g i s t i c s What’s the community benefit? When people trust the Portal   they trust each other   they understand each other   they understand the roles and contributions of others as well as their own   they work more effectively together

O n l y f r o m S y n e r g i s t i c s What’s the business benefit? Greater Competency Everyone knows what they need to know in order to be effective at their jobs Greater Productivity People share information with each other so that everyone knows what everyone else knows

O n l y f r o m S y n e r g i s t i c s What’s the business benefit? Greater Innovation People use shared information to create better products and services, faster Greater Responsiveness Everyone is able to work together effectively to respond to an unanticipated event

O n l y f r o m S y n e r g i s t i c s UltimateBenefit

Mature and functioning communities deliver Increase to the the Bottom Line   Decrease costs   Make transactions happen faster, better   Focus on a high-fidelity Supply Chain Increase to the the Top Line   Need to increase revenue   Make interactions happen faster, better   Focus on a high-fidelity Demand Chain

O n l y f r o m S y n e r g i s t i c s The Authoritative KM Portal American Management Association

O n l y f r o m S y n e r g i s t i c s The American Management Association Portal Baseline Portal Objective Create a single point of entry for AMA users to access company intranet content, desktop applications, company MarCom, etc. in an interface that is both structured and controlled by AMA as well as personalized to the user in a "My Yahoo" fashion

O n l y f r o m S y n e r g i s t i c s The American Management Association Portal Knowledge Management Portal Objective Build an environment where courses built for customers can be reused in a broader market, lowering course development costs and raising our ability to meet customer needs quickly. Integrate the Sales, Consulting Services, and Product Communities

O n l y f r o m S y n e r g i s t i c s The Knowledge Management Portal Business Solution that builds community through establishing TRUST   Gathers, integrates, and distributes the best data, information, knowledge, practices, processes, training and experts from disparate sources   Provides receivers high fidelity information centered around their specific business contexts and language

O n l y f r o m S y n e r g i s t i c s The Knowledge Management Portal Business Solution that builds community through establishing TRUST   Provides easy select-and-find search for single best answer   Creates and reinforces an environment of interaction, collaboration and learning

O n l y f r o m S y n e r g i s t i c s The Knowledge Management Portal Business Solution that builds community through establishing TRUST   Helps readers find experts, helps experts find readers   Empowers readers to provide critical feedback and insight

O n l y f r o m S y n e r g i s t i c s The Knowledge Management Portal Business Solution that builds community through establishing TRUST   Enables authors in creating and refining content   Distills information down to support the use of wireless portals

O n l y f r o m S y n e r g i s t i c s The Knowledge Management Portal Business Solution that builds community through establishing TRUST   Quick and easy -- to install, change and scale   Provides a secure environment for creating and delivering information

O n l y f r o m S y n e r g i s t i c s The Knowledge Management Portal Solution