COLD CALLING
TYPES OF COLD CALLLING Blind Cold Calling Targeted Markets Referrals Publications Community Development Offices
Blind Cold Calls Pre prepared packages Road less traveled Part of your routine
Targeted Markets Non-Oil Markets Auto Dealerships Fleets Trucking Firms Private Investor Municipalities Chase the money Reloading competitive equipment
Referrals Network existing customers Architectural/Engineering/Developm ent Firms Non competing vendors/suppliers State & local trade associations
Community Development Offices Chamber of Commerce Library Building Department Network with local professionals
Publications Dodge Reports Local newspapers City & State Web Sites Industry Publications
Goals & Objectives Establish a need Make part of your weekly routine Qualifying Isolate decision maker Ask for referrals Leaving an impression Schedule meeting