NON-BROADCAST VIDEO As a means of community education about HIV, gender and related issues in sub-Saharan Africa.

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Presentation transcript:

NON-BROADCAST VIDEO As a means of community education about HIV, gender and related issues in sub-Saharan Africa

WHAT IS ‘NON-BROADCAST’ VIDEO?

ADVANTAGES OF NON- BROADCAST VIDEO Can educate through entertainment Can reach many people at once Can be understood by non-literate people Can bring communities together Compared with printed materials:

Can be repeated many times Can be used in many different places Can be interactive Can be an entry point for printed materials Can lead to collective decisions ADVANTAGES OF NON-BROADCAST VIDEO Compared with broadcast video:

HOW HAS VIDEO TECHNOLOGY CHANGED? Equipment Cost DVDs

‘STRATEGIES FOR HOPE’ VIDEOS 8 since 1990 Target audience: general public in sub-Saharan Africa Other audiences: church congregations, religious leaders, counsellors, nurses, social workers, community volunteers Stories about individuals and organisations

‘STRATEGIES FOR HOPE’ VIDEOS Cover main issues in community-based responses to HIV in sub-Saharan Africa 6 filmed entirely in Uganda Community-based strategies of HIV prevention, care and support Linked to printed materials

‘STRATEGIES FOR HOPE’ VIDEOS Use African music Production arrangements Languages: English (with sub-titles) Dubbed into French, Swahili, Portuguese, Spanish, African languages Local vernaculars