ACTIVITIES FOCUSING ON INFORMATION PROVISION AND PUBLICITY IN RELATION TO THE INTEGRATED OPERATIONAL PROGRAM FOR ANDALUSIA 2000-2007 General Directorate.

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Presentation transcript:

ACTIVITIES FOCUSING ON INFORMATION PROVISION AND PUBLICITY IN RELATION TO THE INTEGRATED OPERATIONAL PROGRAM FOR ANDALUSIA General Directorate for European Funds

- Inform beneficiaries and other agents of the possibilities offered by the European Union in terms of Structural Funds. - Guarantee transparency in the implementation of the Operational Program for Andalusia - Inform the general public of the management procedures for the European Funds and of projects that are co-financed. - Raise awareness of the benefits that are generated. OBJECTIVES OF THE PLAN FOR INFORMATION PROVISION AND PUBLICITY

Conditions for effective communication: Public Opinion: (Spectators) Simplification of messages.Capacity to reach the widest number of spectators Creativity Potential beneficiaries and managers of European Funds (Active Agents) Activities focusing on continuous communication that promote training via the participation and advice of managers (advice, conferences, monitoring, information manuals and publicity) STRATEGY

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Information and Publicity Conferences Specific Actions Seville April 2006

Evaluation of the Plan for Information Provision and Publicity in relation to the Integrated Operational Program for Andalusia Specific Actions November 2006